imagi(nation)

We’re bold, creative, pushing boundaries, sparking innovation, and creating the extraordinary on the daily. Our entrepreneurial spirit and passion drives us to find new paths for some of the most recognized brands in the world. We act locally for global impact, take risks, empower, and go beyond.

To those who won’t settle for the expected—you’ve found your crew.

We value transparency. For this role, you can expect a salary between $50,000 and $70,000 annually, depending on experience. This is a new vacancy.

Job Role

You’re the kind of person who thinks in content. You see a moment at the agency and instantly know if it should be a LinkedIn post, a TikTok, or both. We’re looking for a Social Media Manager to own our presence on LinkedIn, Instagram, and TikTok—strategy, creation, production, publishing, community and everything in between. This role is part of Plus Company and Cossette’s marketing and communications team. You’ll build serialized formats that give senior marketers a reason to pay attention, use each platform to drive different outcomes, and decide when a trend is built for us versus when to pass.

This is a highly cross‑functional role, working closely with Cossette’s social strategists and partners across creative, strategy, and new business to tell the Cossette story in ways that land. You’ll be on camera, move fast, and agency experience helps.

Responsibilities

- Own Cossette’s LinkedIn, Instagram, and TikTok end‑to‑end: strategy, content calendar, production, publishing, community management, and reporting.
- Concept and create original content across all three platforms, with a strong instinct for what works where and why.
- Build and manage a content calendar, organizing production details with minimal support and managing approval processes.
- Build and run serialized content formats: recurring series that bring people back.
- Use social to drive different outcomes depending on the platform—LinkedIn for leads and thought leadership, Instagram and TikTok for brand and culture.
- Make the call on trends, knowing when Cossette should jump in or sit back,



and articulate the reasoning.
- Appear on camera when the content calls for it—often.
- Convince other team members to be on camera.
- Track performance and use data to sharpen content; test and learn is key.
- Partner with internal teams to amplify agency work, wins, and culture.
- Experience driving leads on social, especially on LinkedIn, is a plus.
- Familiarity with paid media on social platforms is also a plus.

Qualifications

- 3+ years of social media experience, agency‑side or brand that moves like an agency.
- A portfolio or reel showing range—writing, video, editing, and strategy. Show the whole picture.
- Comfortable shooting, editing, and posting; proficient in Adobe Premiere or a strong mobile‑first workflow (e.g., CapCut); After Effects is a bonus.
- Confident on camera.
- Genuine instinct for serialized content; have built recurring formats before, not just one‑off posts.
- Deep platform fluency across LinkedIn, Instagram, and TikTok—why they work.
- Strong writing: captions, concepts, briefs, reports. All must land.
- A sharp filter for trends: know which ones are built for Cossette and which aren’t.
- Self‑starter; you don’t wait to be told what to post—you already have three ideas.
- Organized and detail‑oriented.
- Ad agency experience is a real advantage, understanding creative culture, client work, and storytelling that sets agencies apart.

Advantages

- An innovative and entrepreneurial work environment that promotes ingenuity and individuality—colleagues and clients alike.
- Hybrid work models, flexible hours, and a work‑from‑anywhere policy for short‑term stays in other regions.
- Generous vacation starting at 3 weeks plus an extra week over the holidays.




- Agency summer days (exact policy varies per campus and agency).
- Modern, open co‑working spaces with coffee & snack bars, located in great city neighborhoods close to shops, restaurants, and public transport.
- Dogs allowed; dedicated play room to support families and private wellness room (in selected offices).
- Team social events—holiday parties, seasonal gatherings, weekly happy hours, inspiring speakers, and more.

Learning and Development

- In‑house learning & development sessions and annual career and growth conversations.
- Access to the internal network of opportunities across all agencies.
- Focus on developing BIMPOC talent via our BIMPOC Mentorship Program.
- Internal EDI groups, programs, and initiatives across Plus Company and opportunities to join employee resource groups.

Health and Wellness

- Flexible benefits supporting your lifestyle and life stage, including a personal wellness spending account for gym membership fees, pet care, education expenses, and more.
- Comprehensive mental health support with a virtual therapy clinic providing personalized therapist‑guided iCBT programs, live therapy, 24/7 clinician access, and other wellness resources.
- Dedicated play rooms for days you need to bring kids and wellness rooms for grounding moments.
- Responsible sick & personal absence days policy so you don’t worry when personal obligations or emergencies arise.
- Maternity leave top‑up program.

EEO Statement

Creating meaningful work means embracing different perspectives. We are an equal‑opportunity employer and do not discriminate based on age, colour, ability, national origin, race, religion, sex, sexual orientation, or any other protected characteristic. These provisions are protected by provincial and federal law. We pride ourselves on an inclusive and accessible workplace and welcome accommodations during the interview process.

Privacy Notice

Employee & Job Applicants Privacy Notice:

Expiry Date Notice: This job description expires on 08/13/2026.

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📌 Social Media Manager, Cossette (Toronto)
🏢 pluscompany
📍 Toronto