Elevate customer experiences with SurveyMonkey as a Senior Lifecycle Marketing Leader. Drive strategy and operations in email and customer marketing, ensuring seamless customer journeys.
In this pivotal role, you will shape the Lifecycle Marketing team's vision and execution at SurveyMonkey. With 8+ years of CRM, email, or lifecycle marketing experience, including managing teams, you will spearhead strategies across activation, retention, and expansion. Collaborate closely with Customer Advocacy and Education teams to enhance the customer journey and share key performance indicators daily.
Key Responsibilities:
Develop and execute Lifecycle Marketing strategies and KPIs
Coach and mentor Email and Customer Marketing contributors




Manage email campaigns using Iterable for optimal targeting
Oversee customer marketing programs for renewal and cross-sell
Report lifecycle performance and connect metrics to outcomes
Requirements:
8+ years in lifecycle or CRM marketing
3+ years of team management experience
Expertise in Iterable or similar platforms
Proven success in customer marketing initiatives
Robust cross-functional collaboration skills
Lead customer success initiatives, leveraging your expertise in email strategies and lifecycle marketing at SurveyMonkey.
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📌 Lifecycle Marketing Leader At Surveymonkey Ottawa
🏢 Tree Trust
📍 Ottawa