Location
Toronto, ON, Canada

Employment Type
Full time

Location Type
On-site

Department
Marketing

Who we are
You. Better. With Alan.

Alan's vision is to make prevention the new norm of care for all. Our mission is to help people live in good health to 100 while helping employers feel proud, turning health benefits from a cost centre into their most valuable investment.

We're building a vertically integrated health partner that seamlessly unites insurance and smart healthcare delivery into one system.

By connecting all aspects of care—private, public, and direct to consumer— we create the most member‑centric healthcare experience. Through deep engagement, we empower everyone to overcome day‑to‑day health obstacles and live healthier lives.

We partner with 35K+ companies of all sizes, serving more than 1M users , and have reached 770M+ in ARR.

Our team of 700+ people (still growing) operates across France, Spain, Belgium, and Canada.

How we do it
People joining Alan are always surprised and delighted by our innovative working method. We have a set of cultural values that guide our approach to work, such as:

What drives us - We're obsessed with helping members live healthier

Mission is the Boss : long‑term thinking, mission above all else

Member & customer‑led : obsessed with solving problems and delighting users

How we build excellence - We hire the best and empower them to succeed

Champions of excellence : extremely high standards and talent density

Distributed ownership : everyone owns their decisions and results

Radically transparent : all information accessible, written‑first, async decisions

How we grow together - We improve through honest feedback and bold thinking

Optimistic alchemy : optimists who collaborate with genuine care

Empathetic challengers : direct, caring feedback to help each other grow

Bold contrarians : think differently, try new approaches

How we move fast — We fight complexity and focus on what matters

Disciplined execution : decisive action with compounding focus

Fight for simplicity : high‑impact processes, smart frugality

Alan growing presence in Canada
Alan is building its presence in Canada. We are hiring a Marketing Associate to take ownership of the day‑to‑day marketing execution that keeps the brand visible,



consistent, and our success measurable.

You will work closely with the Head of Marketing and Growth. You'll contribute to set directions, priorities, as well as the narrative. You will bring life to contents, campaigns and events.

If you’re excited by the idea of building something early and growing with it as the company scales: this role is made for you!

The Marketing Associate role
You will have 3 main missions:

1/ Digital content creation
You will be responsible for keeping Alan visible week to week by:

Maintaining a publishing cadence across our digital and social channels

Exploring and testing new formats or channels

Writing posts, short narratives, emails, and simple page copy

Building content from inputs such as events, announcements, partnerships, and internal work

Adapting global content for a Canadian audience

What success looks like: regular, on‑brand output that improves over time because you are learning from engagement and applying those insights back into the work.

2/ Inbound generation
You will be responsible for the day‑to‑day operation of inbound activity by:

Updating landing pages and website content tied to campaigns

Running and maintaining warm retargeting and basic paid search campaigns

Setting up and maintaining UTMs and tagging

Producing straightforward, consistent performance reporting

Making sure campaigns are refreshed, reviewed, and iterated on a regular cadence

What success looks like: campaigns that are live, tracked correctly, reviewed regularly, and producing clear signals that inform what we do next. You will develop an informed point of view on what’s working and what’s not, and bring that into regular reviews.

3/ Events management
The focus here is on supporting repeatable event formats and making sure their impact extends beyond the room. You will support events by:

Coordinating logistics, timelines, and materials





Building registration pages and follow‑up communications

Ensuring events are followed by clear digital touch points

Turning events into content where relevant

What success looks like: events that are well supported operationally and consistently translated into digital, content, and inbound inputs that can be reused over time.

If you have some of the following, you may be a great fit

You have a first hands‑on experience running digital or inbound campaigns

You have a passion for Marketing

You are comfortable working with tracking, UTMs, and basic reporting

You are able to deliver high quality written asset in a consistent manner

You can manage several streams of work at the same time

You are accountable for your work and like to clarify topics

You are curious, thoughtful, and interested in growing your scope over time

We care more about your ability to operate, learn, and improve systems than a specific number of years of experience.

Perks & Benefits

Competitive salary + equity (grid level A0-B0)

Monthly TTC Pass

Generous employer matching program for your RRSP

Delightful healthcare insurance: great benefits through Alan’s Canada app!

In office: amazing office space with free lunch, right in the heart of the financial district (King & Yonge) to work closely and collaboratively with your colleagues 4-5 days per week in person!

Flexible leave policy: we trust Alaners to take the holidays they need, and no pre‑approval is required.

Personal growth through coaching: At Alan, coaching isn't just a perk — it's core to who we are. Every Alaner is paired with a dedicated coach from day one, who helps maximize their impact, nurture engagement, and navigate Alan's values to develop their full potential.

Important note: we hire people, not roles.
If you're excited about this opportunity but don't check every box, we'd love to hear from you. Everyone, no matter how underrepresented, should feel free to apply as it can only bring learnings or success.

If you identify yourself as a woman : Did you know that research shows women often apply only when meeting 100% of requirements?

Remember, this is just a guide, not a checklist.

We'll be thrilled to receive your application!

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📌 Growth Marketer (Ontario)
🏢 Portage Ventures GP
📍 Ontario