This multifaceted role combines strategic planning, content creation, digital expertise, and leadership to drive brand visibility and market growth.

Your Responsibilities

Strategic Marketing Leadership

Develop and implement comprehensive marketing plans to enhance brand visibility and market reach.

Manage digital marketing campaigns across email, social media, SEO, and online advertising platforms.

Collaborate with cross-functional teams, including software developers, to ensure alignment on initiatives.

Content Creation & Design

Utilize Adobe Creative Suite to design visually compelling marketing materials that resonate with target audiences.

Lead the creation of marketing content, including blog posts, case studies, video scripts, infographics, and more.

Work closely with our team to ensure all materials align with Forge Labs' brand ethos and values.

E-Commerce Optimization & Analytics

Analyze user behavior on our e-commerce platform to identify areas for improvement and boost conversion rates.

Collaborate with the software development team to implement strategies (basic understanding of JavaScript and React JS is a plus).

Monitor and analyze campaign performance using Google Analytics and other tools to refine marketing strategies.

Website Management & SEO

Manage and update content on our WordPress site to keep it fresh and engaging.

Drive organic traffic through a strong understanding of SEO principles and best practices.





Optimize web pages for search engine visibility and user experience.

Requirements
Required Skills

Experience: Proven track record in a marketing role, ideally with experience in e-commerce environments.

Design Expertise: Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) to create high-quality visual materials.

Leadership: Robust organizational and project management skills, with experience leading cross-functional initiatives.

Preferred Skills

Technical Skills: Familiarity with WordPress, SEO tools, and Google Analytics; knowledge of JavaScript/React JS is a strong asset.

Creativity: A knack for storytelling, designing compelling content, and innovating in marketing strategies.

Adaptability: Ability to thrive in a fast-paced environment, think on your feet, and take on new challenges.

Why Forge Labs?
Innovation
Work with cutting-edge technology and a diverse range of industries, from engineering to entertainment.

Impact
Lead marketing initiatives that directly shape the public's perception of Forge Labs.

Growth
Be part of a dynamic, fast-growing company where your ideas and contributions matter.

Collaboration
Join a talented team of problem-solvers who excel at delivering exceptional results.

Forge Labs is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

#J-18808-Ljbffr

📌 Creative Marketing Lead (British Columbia)
🏢 Forge Labs
📍 British Columbia