Join our Digital Transformation and Customer Centricity team.

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier andlivesbetter. In Canada, we are accelerating a more unified digital experience that makes it easier for customers, advisors, and partners to find, access, and manage their relationship with Manulife.

As Assistant Vice President, Unified Digital, you will report to the VP, Digital Transformation and Customer Centricity and lead execution of Manulife Canada’s Unified Digital mandate for Canada Segment. This is a senior transformation role focused on turning vision into a clear roadmap, mobilized teams, executivedecisions, and measurable delivery at pace and scale.

You will lead and support the Unified Digital Foundations team, including Digital Access (Manulife ID), Enterprise Identity and the capabilitiesrequiredto enable a unified homepage and navigation experience. You will also lead Canada Segment digital experience optimization, including public site experience strategy and execution, platform product management, content activation, publishing, and performance outcomes that improve customer engagement, self-service, and business results.

This role is accountable for advancing the Canada Segment Unified Digital roadmap by translating strategic priorities into explicit plans, aligned stakeholder commitments, and measurable delivery outcomes. Working across business units, technology, marketing, risk, operations, and enterprise partners, you willestablishthe governance, operating rhythm, and cross-functional alignmentrequiredto accelerate delivery of a more connected, customer-centric digital experience across Canada.

Position Responsibilities:
Strategy to Execution

Translate the Unified Digital vision into a clear, sequenced CanadaSegmentroadmap across public site optimization, content activation, publishing, customer identity, digital access, and unified homepage requirements.

Accelerate progress from strategy to execution by defining priorities, decision points, dependencies, investment needs, operating model changes, and measurable outcomes.

Create the execution rhythmrequiredto move at pace, including steering committee materials, roadmap governance, cross-functional delivery forums, and clear escalation paths.

Align work to the customer outcomes Unified Digital is intended to improve:easier access, clearer navigation, stronger digital self-serve, improved findability, and a more connected Manulife experience.

Portfolio and Delivery Leadership

Lead the Unified Digital Foundations mandate, including Manulife ID, Enterprise ID, unified identity, digital access, and the requirementsrequiredto support the new unified homepage experience.

Lead Canada Segment execution for public site experience optimization, including platform product management, publishing, content activation, performance management, and customer journey improvements.





Own portfolio-level prioritization across customer value, segment outcomes, technical modernization, risk and regulatory needs, operational readiness, and business growth.

Drive integration across public site, content activation, publishing, identity, and foundations teams to deliver connected journeys rather than fragmented experiences.

Establish OKRs, delivery milestones, launch readiness gates, andbenefitstracking to ensure progress is visible, measurable, and accountable.

Cross-Functional Leadership and Governance

Chair and/or lead cross-functional forumsrequiredto align business, technology, marketing, architecture, legal, compliance, privacy, security, fraud, operations, analytics, design, and transformation partners.

Bring clear recommendations, trade-offs, investment asks, risks, and decision points to executive steering committees and senior leadership forums.

Build alignment across Canada Segment and Canada Market partners whilemaintainingclarity on scope, ownership, dependencies, and execution accountability.

Coach and inspire leaders and teams to deliver with customer empathy, urgency, product discipline, enterprise mindset, and strong execution focus.

Required Qualifications:

15+ years of experience in digital transformation, digital products, customer experience, or technology-enabled business transformation.

Proven success leading enterprise-scale transformation from strategy through execution.

Experience leading leaders, complex portfolios, and cross-functional teams.

Strong ability to align stakeholders, drive decisions, and deliver outcomes in a matrixed environment.

Experience with digital platforms, customer experience, identity, content, publishing, or digital ecosystems.

Strong understanding of customer identity, digital access, and modern digital delivery practices.

Experience buildingroadmaps, governance, business cases, and investment plans.

Exceptional executive communication and stakeholder management skills.

Financial services or regulated industry experience is an asset.

Preferred Qualifications:

Bachelor's degree in business, Marketing, Commerce, or related field is an asset

Financial services or regulated industry experience is an asset.

When you join our team:

As part of our global team, we’ll support you in shaping the future you want to see.

We’ll empower you to learn and grow the career you want.

We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

The role being advertised is an existing vacancy.

關於宏利和恒康




宏利金融公司是一家業界領先的國際金融服務商，致力於幫助人們實現「輕鬆投資理財，樂享豐盛人生」。若要進一步了解我們，請瀏覽 https://www.manulifeim.com/institutional/tw/en.

宏利是平等機會僱主
在宏利／恒康，我們擁抱多元。我們致力於吸引、培養及挽留和所服務客戶同樣多元的員工，並從而營造包容的工作環境，接納文化和個體差異。我們矢志維持公平的招聘、挽留、晉升及薪酬制度，我們管理的所有實踐及項目不會因種族、血統、原籍地、膚色、族裔、國籍、宗教或宗教信仰、信仰、性別（包括懷孕及其相關情況）、性取向、遺傳特徵、退伍軍人身份、性別認同、性別表達、年齡、婚姻狀況、家庭狀況、殘疾或受適用法律保護的任何其他因素而區別對待。

我們的首要任務是消除障礙，為員工提供平等就業機會。人力資源部代表將盡力為應徵過程中提出要求的申請人提供合理協助。申請人要求提供協助所分享的信息將會按照適用法律及宏利／恒康政策儲存及使用。應徵過程中如需協助，請聯絡 [email protected]。

Referenced Salary Location
Toronto, Ontario

Working Arrangement
混合式

Salary range is expected to be between
$129,800.00 CAD - $241,200.00 CAD

Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. If you are applying for this role outside of the primary location, please contact [email protected] for the salary range for your location.

Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD&D; insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact [email protected] for more information about U.S.-specific paid time off provisions.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process. For more information, please refer to our personal information collection statement.

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📌 AVP Unified Digital (Ontario)
🏢 Manulife Financial
📍 Ontario