Job Description
Position Overview
Insight Global is seeking a Senior Analyst, Vendor Digital Media to support a leading enterprise retail client's retail media program.

This individual will serve as a client-facing analytics partner, responsible for translating campaign performance across paid media channels into clear insights and strategic recommendations for external partners.

This role is highly communication-driven and sits at the intersection of analytics, digital marketing, and client engagement.

The ideal candidate is comfortable presenting to a wide range of stakeholders, simplifying complex performance data, and influencing investment decisions across Search, Display, and Social media campaigns.

Key Responsibilities
Campaign Performance & Insights
- Analyze paid media performance across Search, Display, and Social channels to identify trends, optimizations, and growth opportunities
- Evaluate campaign effectiveness against KPIs (e.g., CTR, conversion, product-level performance) and provide actionable recommendations
- Develop and deliver insight-driven presentations summarizing campaign performance, learnings, and next steps
- Support test-and-learn initiatives and ongoing performance optimization
Client Engagement & Presentation
- Serve as a primary analytics point of contact for 20–30 external partners, presenting campaign results and strategic recommendations
- Translate complex media performance data into clear, compelling insights for non-technical audiences
- Build solid relationships with stakeholders, establishing credibility and trust through insights and communication




- Support vendor-facing pitches and performance reviews with data-backed storytelling
Cross-Functional Collaboration
- Partner with internal teams including account management, media operations, planning, and sales to align on campaign execution and performance
- Provide feedback on campaign strategy and performance to inform future planning cycles
- Work alongside teams responsible for campaign execution to evaluate what performed well and identify optimization opportunities
Reporting & Data Visualization
- Contribute to the development and maintenance of reporting dashboards and tools (e.g., Tableau, Looker Studio)
- Support ongoing enhancements to reporting capabilities and self-serve insights for stakeholders
- Ensure campaign tracking and data integrity to enable accurate performance reporting
Key Competencies
- Strong communication and presentation skills
- Client relationship management and stakeholder influence
- Analytical thinking with a storytelling mindset
- Ability to manage multiple priorities and timelines
- Curiosity, adaptability, and a proactive approach to problem-solving
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day.

We are an equal opportunity/affirmative action employer that believes everyone matters.





Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to [email protected].

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Skills and Requirements
- 5+ years of experience in digital marketing, media analytics, or performance marketing
- 3+ years of experience presenting to clients or external stakeholders
- Strong understanding of digital media channels (Search, Social, Display) and performance metrics
- Proven ability to communicate complex data in a clear, compelling way
- Experience managing multiple stakeholders or clients simultaneously - Experience in retail, eCommerce, or media agency environments
- Experience supporting multiple clients or brands in a fast-paced environment
- Familiarity with data visualization tools (Tableau, Looker Studio, etc.)
- Exposure to tools such as Google Analytics (GA4), Adobe Analytics, or similar
- Basic knowledge of SQL or large dataset analysis is an asset

📌 Senior Analyst, Vendor Digital Media (Retail Media & Performance Marketing) (North York)
🏢 Insight Global
📍 North York