13 Aug
|
Clio
|
Vancouver
Who you are
- 3-5 years of experience in content marketing, ideally in B2B SaaS, legal technology, or a legal environment (Big Law or in-house legal)
- Strong writing and editing skills with the ability to produce clean, on-brand first drafts quickly and across multiple formats
- Hands-on experience managing a content calendar and coordinating content workflows
- Proficiency with Sprout Social and Asana, or equivalent tools; comfortable owning the operational side of a content program
- Curious and proactive: you notice things, connect dots, and bring observations forward without being asked
- Comfortable working with limited information and iterating rapid; you don’t wait for a perfect amount of data to get started
- Willing to get hands-on with Clio’s product to understand what it does and how enterprise customers use it. You don’t need to arrive with product knowledge, but you need to be the kind of person who goes and figures it out
- Strong brand instincts: you can tell when an AI draft sounds like AI, and you know how to fix it
- Proficiency with AI writing and research tools is required, including Claude, Gemini, and ChatGPT. Candidates must be able to speak to live, practical examples of how they use these tools in their day-to-day work
- This role is a backfill for an existing position
What the job involves
- We're hiring a Content Specialist to join our Enterprise Content Team in Toronto and Vancouver
- Along with your resume, please share a portfolio or examples of content you’ve produced, ideally across different formats
- They don’t need to be polished portfolio pieces; we just want to see how you write and how you think about the audience and channel
- Who you are:
- This role is the engine of Clio’s Enterprise content team
- You keep work moving, drafts sharp, and projects on track
- You will produce first drafts across a range of formats, manage the content calendar in Sprout and Asana, and coordinate the logistics that turn a content plan into published work
- You work under the direction of the Senior Manager, Content Strategy, and in close partnership with the Content Strategist, Enterprise
- This is not a passive executor role
- We want someone who notices things like a signal from a Sales call, a content gap, a format that isn’t landing and brings it to the table
- You don’t need to have the answer
- You just need to surface it rapid so we can figure it out together
- The Enterprise team moves quickly and expects the same from you
- Content production and first drafts
- Produce first drafts across content formats including blog posts, social content, email copy, one-pagers, landing pages, webinar abstracts, and campaign assets
- Write video scripts for shorter-form content including social videos, product explainers, and supporting thought leadership formats by capturing the speaker’s voice and making complex ideas land quickly on screen
- Write clearly and on-brand for enterprise audiences, with an understanding of how tone and format should shift across channels and buyer stages
- Use AI tools to accelerate drafts, while recognizing when output needs significant reworking to reflect Clio’s voice and the ability to close that gap quickly is as important as the ability to prompt well
- Iterate quickly based on feedback: get to a strong draft fast, don’t wait for perfect conditions to start
- Support the Content Strategist in developing assets by producing research, outlines, and supporting content
- Content calendar and project management
- Own the day-to-day management of the Enterprise content calendar in Asana and Sprout Social by keeping projects on track, deadlines visible, and nothing falling through the cracks
- Set up and maintain content workflows in Asana, flagging bottlenecks or capacity issues before they become problems
- Schedule and publish social content through Sprout Social, ensuring content is formatted, tagged, and timed correctly for each channel
- Coordinate with freelancers and external contributors when applicable, including briefing, tracking deliverables, and managing timelines
- Campaign and distribution support
- Support integrated campaign execution by preparing and distributing content assets across web, email, social,
and paid channels
- Assist with ABM programs by adapting and personalizing content for priority accounts and key enterprise segments
- Ensure published content is accurate, on-brand, and consistent across channels
- Insight gathering and stakeholder awareness
- Stay alert to signals from across the business such as conversations with Sales and Legal Architects, observations from Customer Success, trends in the market and proactively share anything that could inform our content approach
- Participate in cross-functional meetings and surface relevant insights to the Senior Manager and Content Strategist without waiting to be asked
- Support performance reporting by pulling data, tracking KPIs, and flagging anything that looks interesting or worth investigating
- Editorial and brand quality
- Edit and proofread your own work and supporting materials to a high standard before they reach the Content Strategist or Senior Manager for review
- Apply SEO, conversion, and buyer journey best practices to content where relevant
- Ensure all content adheres to brand guidelines and maintains consistency in voice, tone, and messaging across channels
Benefits
- Specialized learning and development programs and access to an in-house performance coach
- Equitable compensation for your contributions, regardless of gender, race, or any other identifying factor
- Access to pay transparency on all of our global roles
- Company equity for applicable employees
- RRSP-matching in Canada, 401k in the US, and pension plans in Ireland
- Hybrid model – striking the right balance between the benefits of in person connectivity that in office brings, and the flexibility of remote
- Flexible paid time off (4-week minimum with opportunities for personalization based on individual needs and achievements)
- Parental leave options for birthing and non-birthing parents
- A $500 contribution to your child’s RESP
- Various health, dental, and vision benefits for you and your family, including an Employee and Family Assistance Program
- Virtual and In-person Wellness Programs to support mental and physical health
- Paid time for volunteering through our Clio Gives program
- $2000 annual counseling benefit for CAD Clions
📌 Content Specialist (Vancouver)
🏢 Clio
📍 Vancouver