Shape innovative marketing strategies with Square Digital as a Creative Strategist specializing in Consumer Packaged Goods (CPG) and performance marketing. Collaborate closely with performance teams to drive impactful business outcomes. As a Creative Strategist, you'll develop and execute strategies that enhance client revenue growth across platforms like Meta, TikTok, YouTube, and Google Ads.

This role emphasizes hands-on creative execution linked to performance data analysis. You'll engage deeply with consumer insights, ensuring creative concepts meet market needs while optimizing for result-driven campaigns. Key Responsibilities:

- Develop client-focused creative strategies that enhance growth
- Conduct thorough audience, competitor, and market research




- Analyze consumer motivations and purchase drivers
- Build testing roadmaps and messaging frameworks
- Create campaign concepts for various marketing initiatives Requirements:
- 3-6+ years in Creative Strategy or related fields
- Experience with CPG or DTC brands
- Proven track record in scaling campaigns on Meta
- Solid understanding of consumer psychology
- Exceptional communication and presentation abilities Elevate client success through data-driven creative strategies at Square Digital, ensuring brands connect authentically with their audience.

📌 Creative Strategist in Performance Marketing (Vancouver)
🏢 Square Digital
📍 Vancouver