Job Summary

This is a highly autonomous, field-based sales role focused on building relationships, generating new business, and growing partnerships through in-person meetings, prospecting, and territory development. This is not a desk-based sales position. The ideal candidate enjoys being out in the market, meeting people every day, managing their own schedule, and creating opportunities through consistent outreach and in-person meetings.

As a startup team member, you'll operate with a high degree of independence and accountability. While you'll have support from leadership, you'll be expected to manage your territory, prioritize opportunities, plan your activities, and drive results with minimal day-to-day supervision.

You will also represent CanCater in the community through networking events, trade shows, tastings, and local business events, acting as a key ambassador for the brand.

If you're someone who loves being on the road, prospecting daily, building relationships face-to-face, and creating opportunities through persistence and hustle, this role is for you.

Customer Demand Generation

● Prospect and engage with local businesses, offices, schools, community organizations, and public sector facilities

● Meet directly with office administrators, executive assistants, HR teams, workplace experience teams, and decision-makers responsible for catering and events

● Generate awareness and demand for CanCater's catering marketplace through outbound outreach and relationship building

● Conduct regular in-person meetings with prospective customers to introduce CanCater and identify catering opportunities

Restaurant Partner Acquisition:

● Identify and connect with restaurants, caterers, and food service operators who could benefit from joining CanCater

● Schedule and lead face-to-face meetings with restaurant owners, operators,



and catering managers

● Present the CanCater platform and demonstrate how it can help partners grow catering revenue

● Guide partners through the full sales process: outreach → meetings → onboarding → launch

What You Bring:

● Strong comfort and confidence speaking with new people both in person and over the phone

● Proven ability to build relationships and create opportunities through proactive outreach

● Comfortable making cold calls, conducting walk-in visits, and initiating conversations with prospective clients

● Strong organization and time management skills with the ability to manage a territory, sales pipeline, and activity goals independently

● Comfortable spending the majority of the workweek traveling throughout the GTA

● Highly self-motivated and accountable with the ability to work independently and manage priorities without constant supervision

● Entrepreneurial mindset with a strong desire to learn, grow, and succeed in a startup environment

Requirements:

● Valid driver's license and reliable access to a vehicle

● Availability to attend occasional evening and weekend events, trade shows, networking functions, and community outreach initiatives

● Experience in restaurants, catering, hospitality, or food service is a strong asset

Why Join CanCater

● Be part of a growing startup building something current in the restaurant and catering space

● Work directly with leadership and have a meaningful impact on company growth

● Build relationships with restaurant operators and business leaders across the GTA

● Enjoy a high degree of autonomy and ownership over your territory and results

Pay: $50,000.00-$60,000.00 per year

Benefits

- Dental care
- Extended health care
- Paid time off
- Vision care
- Work from home

Work Location: Hybrid remote in Mississauga, ON L4Z 2H2

📌 Customer Sales Representative (Mississauga)
🏢 CanCater
📍 Mississauga