Business Development Representative (BDR) – Automotive

Ready Ride – Ottawa, ON

Full time

Ready Ride is looking for a motivated, confident and highly organized Business Development Representative to join our growing team.

This is a lead-conversion role. You will spend your day communicating with customers who have already expressed interest in vehicle financing and turning those leads into qualified opportunities for our Finance Managers.

You are NOT responsible for completing credit applications, structuring financing, negotiating approvals or selling vehicles.

Your job is simple: make contact, build trust, create interest and get the customer engaged. Once the customer is ready to move forward, you will make a warm handoff to one of our Finance Managers.

What You'll Do

- Contact new and existing leads by phone, text and email
- Respond to new leads quickly and professionally
- Make consistent outbound calls throughout the day
- Follow up with customers who haven't responded
- Re-engage older leads in our CRM
- Build rapport and determine the customer's level of interest
- Ask basic qualifying questions
- Explain the next steps in our financing process
- Book calls and appointments for Finance Managers
- Transfer qualified and engaged customers directly to the Finance Manager
- Maintain accurate notes and follow-up tasks in the CRM
- Work through a daily lead pipeline and follow-up schedule
- Consistently meet contact, appointment and conversion targets





What We're Looking For We're looking for someone who is comfortable being on the phone throughout the day and doesn't get discouraged when customers don't answer the first time.

The ideal candidate is

- Confident and persuasive on the phone
- Friendly and professional
- Persistent without being overly aggressive
- Comfortable making a high volume of outbound calls
- Strong at building rapport quickly
- Organized with excellent follow-up habits
- Comfortable working with CRM software
- Motivated by targets and performance
- Able to handle objections and keep conversations moving
- Reliable and consistent
- Bilingual in English and French is a strong asset

Automotive, dealership, call-centre, BDC or sales experience is an asset, but attitude, communication skills and work ethic are more important.

How the Role Works

Lead comes in → You make contact → Build rapport and qualify the customer → Customer is interested → Warm handoff to Finance Manager The Finance Manager takes over from there to complete the application, discuss financing options and help the customer select a vehicle.

You focus on one thing: turning leads into conversations and conversations into opportunities.

Why Join Ready Ride?

You'll be working with a steady flow of customers who have already expressed interest in vehicle financing. You won't be expected to generate your own leads or close complicated finance transactions.

If you're competitive, comfortable on the phone and good at getting people to respond, we'd like to hear from you.

To apply: Send your resume along with a brief explanation of why you think you'd be successful in a high-volume customer follow-up role.

Pay: $20.00 per hour

Work Location: In person

📌 General Manager (Gloucester)
🏢 READY RIDE
📍 Gloucester