At KEV, we help school districts eliminate the school finance blind spot. Our platform gives district finance teams real-time visibility and traceability into every dollar collected at the school level; whether it's cash, check, or digital. From field trips to fundraisers, we help them manage every dollar with confidence.

More than 27,000 schools across North America trust KEV to manage over $8 billion annually. By unifying payments, accounting, and reporting, KEV simplifies life for bookkeepers, builds trust with parents, and gives finance leaders the oversight their current systems cannot. It's how we help schools stay compliant, reduce risk, and focus on what matters most, student success.

Backed by Five Arrows, the PE arm of Rothschild & Co., KEV is investing more than ever to support K–12 in a world of tighter budgets, rising scrutiny, and rapid-changing tech. We’re headquartered in Toronto, with offices across North America. If you’re excited by the idea of building tech that protects schools, empowers finance teams, and improves education through better systems, KEV is the place for you.

The Product

Marketing team is integral to KEV’s success, driving market understanding, product adoption, and strategic go‑to‑market excellence through collaboration and deep customer insight. We partner across Product, Sales, Customer Success, and Marketing to deliver effective positioning, competitive insights, and revenue‑driving launch strategies while fostering a culture of agility, accountability, and data‑driven decision‑making. Own end‑to‑end go‑to‑market strategy for product launches — driving revenue growth and ensuring strong cross‑functional alignment with Sales, Product, and Marketing.

Conduct competitive and market intelligence analysis — empowering the business with insights that influence product roadmap decisions and help Sales win more deals. Partner with Product Management to influence roadmap and feature prioritization — ensuring customer needs and market opportunities shape product direction.



Develop high‑impact sales enablement materials (battlecards, pitch decks, product guides) — accelerating sales cycles and improving win rates.

Collaborate with Demand Generation on campaign strategy — ensuring messaging consistency and measurable pipeline impact. Analyze product performance and customer feedback — informing strategic recommendations that drive adoption, retention, and expansion opportunities. Build strong cross‑functional communication routines — ensuring stakeholders remain aligned on product updates, competitive shifts, and market dynamics. 7+ years of experience in Product Marketing, ideally within fast‑paced SaaS environments. ~ Proven track record of successful product launches and building end‑to‑end go‑to‑market strategies. ~ Strong project management skills, with the ability to multitask and deliver on time and within scope. ~ Experience working with tools such as Salesforce (or similar CRM), HubSpot, Asana, Gong, and competitive intelligence platforms. ~ Pragmatic Institute Certification or Product Marketing Alliance training is highly preferred. ~ Exceptional skills in storytelling, positioning, market analysis, and cross‑functional leadership — enabling strong business impact. ~ Ability to translate complex technical concepts into clear, compelling, customer‑centred messaging. ~ A data‑driven mindset — using insights to guide strategy, measure effectiveness, and optimize performance.

Competitive compensation – We believe in rewarding great work with fair, competitive pay. both at work and at home.

Retirement Savings

Support – We help you plan for your future with company‑matched programs, including RRSP matching in Canada and 401(k)



contributions in the U.Professional development – We invest in your growth with ongoing learning, stretch opportunities, and continuing education, including KEV Academy for onboarding and skill‑building, plus KEV University, our online platform offering a wide range of courses. Hybrid model – 3 days in the office to collaborate and connect, with flexibility the rest of the week. Flexible PTO – Take the time you need to recharge with close to 4 weeks of vacation and a company‑wide holiday closure Office perks – Enjoy a fully stocked snack bar and occasional catered lunches—because we know that great conversations (and ideas) often start around good food.

Final offers may vary based on skills, experience, location, and internal equity. Total compensation may also include bonus and benefits. Make a real difference every day – At KEV, your work supports children, parents, and schools across North America.

We don’t just build software, we create solutions that simplify lives and strengthen communities. Our mission is rooted in impact, and every team member plays a vital role in shaping the future of K-12 education. How does this help our schools and the students they serve?

Celebrate

Community and Culture – At KEV we connect, recognize, and celebrate our people. Join Club KEV for team‑building fun, hear directly from customers in our Voice of Customer Series, stay aligned with Monthly Townhalls, and be inspired by the KEVite Awards, where top contributors are recognized by their peers. KEV Group is pleased to accommodate individual needs in accordance with the Accessibility of Ontarians with Disabilities Act, 2005 (AODA), within our recruitment process.

KEV Group is an equal opportunity employer who agrees not to discriminate against any employee or job applicant because of race, color, religion, national origin, sex, physical or mental disability, or age. These tools are used to support human decision making. Visit our website for more information and details about working at KEV. #

📌 Remote Product Marketing Senior Manager (Toronto)
🏢 Socket.dev
📍 Toronto