Sales Representative – Non-Destructive Testing (NDT) Equipment & Products

Location: Toronto, Ontario

Employment Type: Full-Time

Industry: Non-Destructive Testing / Industrial Inspection / Technical Equipment Sales

About the Position

We are looking for a motivated and technically minded Sales Representative to join our team and help grow our sales of Non-Destructive Testing (NDT) equipment, inspection products, and related technologies.

The successful candidate will be responsible for developing relationships with new and existing customers, identifying their inspection requirements, scheduling product demonstrations, and conducting in-person demonstrations of NDT equipment and technologies at customer locations.

Previous NDT, industrial inspection, or technical sales experience is an asset, but is not required. We provide comprehensive training after hiring to ensure the successful candidate develops the product knowledge and technical understanding required to confidently represent our equipment and services.

This is an excellent opportunity for someone who is outgoing, motivated, comfortable working with customers, and interested in learning technical products and technologies.

Key Responsibilities

- Identify and develop new sales opportunities within the NDT and industrial inspection market.
- Contact prospective customers and introduce our NDT products and solutions.
- Build and maintain strong relationships with customers, inspection companies, contractors, manufacturers, and industrial organizations.
- Schedule and coordinate in-person product demonstrations with prospective clients.
- Travel to customer locations to conduct professional demonstrations.
- Learn and explain equipment capabilities, applications, technical specifications, and benefits to customers.
- Understand customer inspection requirements and recommend appropriate equipment or products.
- Prepare quotations, proposals, and product information for customers.
- Follow up with customers after demonstrations and sales meetings.
- Maintain accurate records of leads, customer interactions, demonstrations,



and sales opportunities.
- Attend industry events, conferences, trade shows, and customer meetings when required.
- Work closely with management and suppliers to ensure customers receive accurate technical and product information.
- Identify opportunities for additional equipment, accessories, consumables, and related products.
- Maintain a strong understanding of current NDT technologies, equipment, and industry trends.
- Meet agreed-upon sales and business development targets.

Training Provided

No previous NDT experience is required.

We provide training after hiring on our products, equipment, technologies, and applications. Our goal is to ensure you develop the knowledge and confidence necessary to effectively communicate with customers and conduct professional product demonstrations.

Previous experience in any of the following is considered an asset but is not required:

- Non-Destructive Testing
- Industrial inspection
- Technical sales
- Equipment sales
- Engineering
- Manufacturing
- Construction
- Oil & gas
- Aerospace
- Welding or fabrication
- Industrial services

We are more interested in finding someone who is motivated, skilled, willing to learn, and capable of building strong customer relationships than someone who already has extensive NDT knowledge.

Ideal Candidate The ideal candidate will be a self-motivated, professional, outgoing individual who is comfortable speaking with customers and presenting products.

You should be someone who enjoys learning about technical products and can communicate information clearly to both technical and non-technical customers.

Qualifications & Skills

- Previous NDT or industrial inspection experience is an asset,



but not required.
- Previous technical sales or business development experience is an asset, but not required.
- Strong communication and presentation skills.
- Comfortable conducting product demonstrations in front of customers.
- Ability and willingness to learn technical information.
- Professional and confident when dealing with new clients.
- Strong organizational and time-management skills.
- Ability to develop long-term customer relationships.
- Comfortable travelling to customer locations throughout Alberta and occasionally elsewhere in Canada.
- Valid driver's licence and reliable transportation.
- Ability to work independently while also collaborating with the sales and technical team.
- Strong computer skills.
- Positive attitude and willingness to learn.

Compensation

Competitive base salary commission structure

Compensation will be based on experience, technical knowledge, and sales performance.

Additional benefits may include

- Commission opportunities
- Mileage/travel expenses
- Company-provided sales and demonstration equipment
- Paid product and technical training
- Opportunities for advancement
- Industry conferences and training opportunities

What We Are Looking For

We are looking for someone who is comfortable picking up the phone, creating new business relationships, getting in front of customers, and closing sales.

You don't need to be an NDT expert when you start. We can teach you the products and technology. What we need is someone with the personality, work ethic, communication skills, and motivation to learn and succeed in a technical sales environment.

If you have NDT experience, that's a major asset. If you don't, but you are a strong salesperson who is interested in learning a specialized technical industry, we encourage you to apply.

The role will involve a combination of business development, customer relationship management, technical product demonstrations, travel, and sales.

Pay: $35,200.00-$124,280.48 per year

Work Location: In person

📌 Sales Representative (Toronto)
🏢 Sona Imaging
📍 Toronto