lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our creative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits.

Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. We're expert strategists, collaborators, and advocates who partner with Regional, Channel, Creative, and Product teams to set the tone for the lululemon brand around the world.

Brand

Manager on the Global Brand Planning team, you play an integral role in how lululemon shows up in the world. In this role, you are responsible for authoring key global strategies that guide and inspire Regional teams, driving synergy across the Global Brand Management function and ensuring end-to-end integration in line with our brand position and identity across brand, product, creative, merchandising, and regional teams. From long-range planning to seasonal briefs to full-funnel go-to-market, you guide cross-functional teams toward a unified brand point of view that ladders up to our purpose: elevating human possibility by helping people feel their best. global brand strategy & planning Lead the development of global brand strategy across annual and seasonal horizons,



ensuring alignment to brand vision, activity priorities, and guest insights.

Produce various global brand strategies, directives and postures to help guide, clarify and inspire Regional brand teams while ensuring the integrity of and alignment to the core brand position of lululemon. Define and track KPIs for global campaigns and seasonal stories. Partner with Insights and Channel teams to analyze performance, extract learnings, and share recommendations to improve future storytelling and GTM.

Bachelors degree ~Acknowledge the presence of choice in every moment and take personal responsibility for your life. Foster connection by putting people first and building trusting relationships. Immigration support is potentially available for this role. lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance.

The typical hiring range for this position is from $112,000 - $147,000 CAD annually ; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and equity offerings, subject to program eligibility requirements.

Recognizing Our Teams For Their Performance

And Dedication, Other Components Of Our Total Rewards Offerings Include Support Of Career Development, Wellbeing, And Personal Growth Extended health and dental benefits, and mental health plans Savings and retirement plan matching People networks, mentorship programs, and leadership series (to name a few) The Company reserves the right to alter these incentive programs, benefits, and perks in whole or in part at any time without advance notice. In-person collaboration and/or office-based work is necessary or important for the role.

📌 Senior Brand Manager - Global Brand Planning (Vancouver)
🏢 Lululemon
📍 Vancouver