In-House Social Media Manager | Plastic Surgery Clinic

We’re looking for an experienced Social Media Manager & Content Creator to join a plastic surgery clinic/centre on a part-time basis.

20 hours/week | $3,000–$4,000/month

This is a hands-on, ownership-focused role for someone who can manage the clinic’s social media presence and content strategy from start to finish. You’ll be responsible for everything from developing ideas and shooting content to editing, writing captions, publishing, and tracking performance.

The position requires a minimum of 2 days per week in person, with the remaining hours dedicated to editing, scheduling, content planning, community management, and developing new concepts.

Responsibilities

- Shoot high-quality photo and video content in-clinic
- Edit short-form video and other social-first content
- Write captions, schedule, and publish content across Instagram, TikTok, LinkedIn, Facebook, and YouTube Shorts
- Develop and maintain a consistent content calendar
- Generate new concepts, trends, educational topics, and video ideas
- Manage day-to-day social media activity and community engagement
- Monitor content performance and adjust strategy based on results
- Collaborate with the clinic team to identify opportunities for new content
- Maintain a consistent brand voice and visual identity across platforms

Key Performance Indicators Performance will be evaluated based on measurable growth and business outcomes, including:
- Audience Growth: Follower and engagement growth across individual platforms
- Conversions: Form submissions and inquiries attributed to social media
- Conversion Quality: Percentage of social-generated inquiries that progress to booked procedures
- Content Performance: Reach, engagement, video views, watch time, and other platform-specific metrics

Who We’re Looking For We’re looking for someone with proven experience independently managing social media accounts and taking primary ownership of content creation and strategy.





You should be comfortable operating as the lead person responsible for the social presence rather than working exclusively within one area such as photography, editing, or community management.

A portfolio and/or examples of accounts you have personally managed will be required.

Organic First, Paid When It Makes Sense

This position is primarily focused on organic social media and content creation, rather than paid advertising.

However, there will be opportunities to leverage paid social where appropriate. Paid campaigns should be supported by a proposed budget, clear objectives and actionables, and measurable expected outcomes.

Ideal Candidate

- Based in Toronto, Scarborough, or the surrounding GTA
- Has reliable access to a vehicle
- Comfortable working independently and taking ownership of projects
- Strong photo and video shooting skills
- Strong short-form video editing capabilities
- Understands what performs across Instagram, TikTok, Facebook, LinkedIn, and YouTube
- Comfortable interpreting social analytics and using performance data to guide content decisions
- Able to balance polished medical/aesthetic content with engaging, social-first creative
- Organized and comfortable managing a consistent publishing schedule
- Experience in plastic surgery, aesthetics, healthcare, beauty, or another visually driven industry is considered an asset

Compensation: $3,000–$4,000/month

Commitment: Approximately 20 hours/week

In-Person Requirement: Minimum 2 days/week

If you’re interested, please apply with your resume, portfolio, and examples of social media accounts you have personally managed, including any measurable results you can share.

Pay: From $3,500.00 per month

Benefits

- Adaptable schedule
- On-site parking

Application question(s):
- Do you have a portfolio of examples (particular sales increased, amount of conversions, social lead to closed > won) that you would be comfortable showing us?
- Do you have basic CRM operating experience (chatting with leads, moving from lead to MQL)?

Experience:
- social media management: 3 years (required)

Work Location: Hybrid remote in Toronto, ON (Toronto District)

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