Lanctôt is a leader in the distribution of premium sports, outdoor, eyewear and fashion brands, representing some of the world’s most renowned names. With over seven decades of expertise and a legacy rooted in sportsmanship, Lanctôt is more than a distributor – we’re innovators, athletes, and team players. A third‑generation family business offers a workplace that celebrates teamwork, empowers individuals, and inspires growth. By joining Lanctôt you’ll step into a culture where collaboration, creativity, and ambition thrive.

We are looking for a Sales Manager for Ontario. In this role you will manage key accounts and a team of field sales representatives, oversee sales activities, support representatives daily, and ensure effective execution of sales strategies.

Benefits

Group insurance after 3 months, including telemedicine and employee assistance program

RRSP program with employer contribution after 1 year

Generous employee purchase program for all our brands – including an interest‑free program for purchasing an electric bike

A balanced work/life environment

Responsibilities

Manage and monitor key accounts with sales representatives, ensuring proper follow‑up.

Monitor performance of major accounts and optimize brand potential and after‑sales services.

Define sales targets by brand with each representative to encourage growth and stimulate new business opportunities.





Regularly review sales with each rep to discuss successes and growth opportunities.

Encourage and support reps in their initiatives and relationship building with retailers.

Maintain strong relationships with retailers, gather feedback on reps, and foster collaboration across teams.

Organize sales meetings.

Manage regional marketing budgets, develop annual plans, and encourage new initiatives.

Meet with the sales team weekly to share relevant information and feedback.

Communicate retailer and rep feedback to suppliers for existing and new products.

Participate in S&OP; and supplier meetings.

Present current products and convey supplier/brand vision and objectives to the sales team.

Present successes, improvement plans, and divisional objectives to suppliers and Lanctôt’s management.

Stay abreast of industry news, research brands, and identify/pursue new opportunities.

Drive year‑on‑year sales growth to become more valuable to retailers and suppliers.

Qualifications

Minimum 3 years’ experience in a similar role.

In‑depth knowledge of the baseball industry.

Active involvement in the sports community.

Strong communication and presentation skills.

Strong negotiation and persuasion skills.

Driven by challenges and passionate team player.

Seniority level
Director

Employment type
Full‑time

Industry
Sporting Goods Manufacturing

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📌 Sales manager - Baseball (Quebec City)
🏢 Lanctôt Sports
📍 Quebec City