Join our Digital Transformation and Customer Centricity team.

Manulife Financial Corporation is a leading international financial services provider, helping people make their decisions easier and lives better.

In Canada, we are accelerating a more unified digital experience that makes it easier for customers, advisors, and partners to find, access, and manage their relationship with Manulife.

As Assistant Vice President, Unified Digital, you will report to the VP, Digital Transformation and Customer Centricity and lead execution of Manulife Canada’s Unified Digital mandate for Canada Segment.

This is a senior transformation role focused on turning vision into a clear roadmap, mobilized teams, executive decisions, and measurable delivery at pace and scale.

You will lead and support the Unified Digital Foundations team, including Digital Access (Manulife ID), Enterprise Identity and the capabilities required to enable a unified homepage and navigation experience.

You will also lead Canada Segment digital experience optimization, including public site experience strategy and execution, platform product management, content activation, publishing, and performance outcomes that improve customer engagement, self-service, and business results.

This role is accountable for advancing the Canada Segment Unified Digital roadmap by translating strategic priorities into clear plans, aligned stakeholder commitments, and measurable delivery outcomes.

Working across business units, technology, marketing, risk, operations, and enterprise partners, you will establish the governance, operating rhythm, and cross-functional alignment required to accelerate delivery of a more connected, customer-centric digital experience across Canada.
**Position Responsibilities:**
**_Strategy to Execution_**
Translate the Unified Digital vision into a clear, sequenced Canada Segment roadmap across public site optimization, content activation, publishing, customer identity, digital access, and unified homepage requirements.

Accelerate progress from strategy to execution by defining priorities, decision points, dependencies, investment needs, operating model changes, and measurable outcomes.

Create the execution rhythm required to move at pace, including steering committee materials, roadmap governance, cross-functional delivery forums, and clear escalation paths.

Align work to the customer outcomes Unified Digital is intended to improve: easier access, clearer navigation, stronger digital self-serve, improved findability, and a more connected Manulife experience.
**_Portfolio and Delivery Leadership_**
Lead the Unified Digital Foundations mandate, including Manulife ID, Enterprise ID, unified identity, digital access, and the requirements required to support the new unified homepage experience.

Lead Canada Segment execution for public site experience optimization, including platform product management, publishing, content activation, performance management, and customer journey improvements.

Own portfolio-level prioritization across customer value, segment outcomes, technical modernization, risk and regulatory needs, operational readiness, and business growth.

Drive integration across public site, content activation, publishing, identity, and foundations teams to deliver connected journeys rather than fragmented experiences.





Establish OKRs, delivery milestones, launch readiness gates, and benefits tracking to ensure progress is visible, measurable, and accountable.
**_Cross-Functional Leadership and Governance_**
Chair and/or lead cross-functional forums required to align business, technology, marketing, architecture, legal, compliance, privacy, security, fraud, operations, analytics, design, and transformation partners.

Bring clear recommendations, trade-offs, investment asks, risks, and decision points to executive steering committees and senior leadership forums.

Build alignment across Canada Segment and Canada Market partners while maintaining clarity on scope, ownership, dependencies, and execution accountability.

Coach and inspire leaders and teams to deliver with customer empathy, urgency, product discipline, enterprise mindset, and strong execution focus.
**Required Qualifications:**
15+ years of experience in digital transformation, digital products, customer experience, or technology-enabled business transformation.

Proven success leading enterprise-scale transformation from strategy through execution.

Experience leading leaders, complex portfolios, and cross-functional teams.

Strong ability to align stakeholders, drive decisions, and deliver outcomes in a matrixed environment.

Experience with digital platforms, customer experience, identity, content, publishing, or digital ecosystems.

Robust understanding of customer identity, digital access, and modern digital delivery practices.

Experience building roadmaps, governance, business cases, and investment plans.

Exceptional executive communication and stakeholder management skills.

Financial services or regulated industry experience is an asset.
**Preferred Qualifications:**
Bachelor's degree in business, Marketing, Commerce, or related field is an asset
Financial services or regulated industry experience is an asset.
**_When you join our team:_**
As part of our global team, we’ll support you in shaping the future you want to see.

We’ll empower you to learn and grow the career you want.

We’ll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

The role being advertised is an existing vacancy.
**Acerca de Manulife y John Hancock**
Manulife Financial Corporation es un importante proveedor internacional de servicios financieros que ayuda a las personas a tomar decisiones de una manera más fácil y a vivir mejor.

Para obtener más información acerca de nosotros, visite
http://www.manulife.com .
**Manulife es un empleador que ofrece igualdad de oportunidades**
En Manulife/John Hancock, valoramos nuestra diversidad.

Nos esforzamos por atraer, formar y retener una fuerza laboral tan diversa como los clientes a los que prestamos servicios, y para fomentar un entorno laboral inclusivo en el que se aprovechen las fortalezas de las culturas y las personas.





Estamos comprometidos con la equidad en las contrataciones, la retención de talento, el ascenso y la remuneración, y administramos todas nuestras prácticas y programas sin discriminación por motivos de raza, ascendencia, lugar de origen, color, origen étnico, ciudadanía, religión o creencias religiosas, credo, sexo (incluyendo el embarazo y las afecciones relacionadas con este), orientación sexual, características genéticas, condición de veterano, identidad de género, expresión de género, edad, estado civil, estatus familiar, discapacidad, o cualquier otro aspecto protegido por la ley vigente.

Nuestra prioridad es eliminar las barreras para garantizar la igualdad de acceso al empleo.

Un representante de Recursos Humanos trabajará con los solicitantes que requieran una adaptación razonable durante el proceso de solicitud.

Toda la información que se haya compartido durante el proceso de solicitud de adaptación se almacenará y utilizará de manera congruente con las leyes y las políticas de Manulife/John Hancock correspondientes.

Para solicitar una adaptación razonable en el proceso de solicitud, envíenos un mensaje a
[email protected] .
**Referenced Salary Location**
Toronto, Ontario
**Modalidades de Trabajo**
Híbrido
**Salary range is expected to be between**
$129,800.00 CAD - $241,200.00 CAD
Los empleados también tienen la oportunidad de participar en programas de incentivos y recibir una compensación vinculada al rendimiento empresarial e individual.

El salario real variará según las condiciones del mercado local, la geografía y factores relacionados con el puesto como conocimientos, habilidades, requerimientos, experiencia y educación/formación.

Si solicitas este puesto fuera de tu ubicación principal, por favor escríbenos a
[email protected]
para conocer el rango salarial correspondiente a tu ubicación.

Manulife ofrece a los empleados aptos una amplia variedad de beneficios personalizables, entre ellos, beneficios de salud, odontológicos, de salud mental, oftalmológicos, por discapacidad a corto y a largo plazo, cobertura de seguro de vida y por muerte accidental y desmembramiento, adopción/subrogación y bienestar, y planes de asistencia al empleado/familiar.

También ofrecemos a los empleados admisibles varios planes de ahorro para la jubilación (incluidos planes de pensiones y un plan mundial de propiedad de acciones con contribuciones equivalentes del empleador) y recursos de asesoramiento y educación financiera.

Nuestro generoso programa de tiempo libre remunerado en Canadá incluye feriados, vacaciones, días personales y días por enfermedad, y ofrecemos la gama completa de ausencia laboral reglamentaria.

Si se está postulando para este puesto en los EE. UU., póngase en contacto con
[email protected]
para obtener más información sobre las disposiciones relativas al tiempo libre remunerado específicas de EE. UU.

We use data and analytics technologies, such as artificial intelligence (AI), and automated processing tools, to analyze and process the information you provide to us or third parties in the application process.

For more information, please refer to our personal information collection statement (https://careers.manulife.com/global/en/talentacquisitionprivacystatement) .

📌 AVP Unified Digital (Waterloo)
🏢 Manulife
📍 Waterloo