Reports to:VP, Channel Sales

Travel:Regional, as required

Role Overview
The Partner Territory Representative- North East is responsible for the overall performance, coverage, and health of North East territory, which includes Quebec, maritime Provinces, and north eastern States. This role owns the execution of Celebright’s channel strategy at the regional level by recruiting, onboarding, enabling, and developing dealers, while progressing high-performing dealers toward Partner status.

TPRs do not manage individual customer deals, do not sell directly, and do not produce traditional sales forecasts. Instead, they operate as territory owners who plan, prioritize, and execute actions that drive sustainable regional growth through dealers.

This role requires strong planning, communication, and execution skills, along with the ability to influence without authority.

Key Responsibilities
Territory Ownership & Planning

Own the overall performance, coverage, and health of an assigned geographic territory

Build and execute an annual territory plan aligned with company growth objectives

Analyze dealer density, capability, and performance to identify gaps and opportunities

Prioritize time and resources based on dealer tier, performance, and growth potential

Dealer Recruitment & Onboarding

Identify, qualify, and recruit new dealers aligned with Celebright’s Ideal Partner Profile

Lead dealers through authorization, onboarding, and initial activation

Ensure new dealers complete required training, certification, and brand compliance

Support dealers in progressing through tier levels by reinforcing expectations, accountability, and performance standards





Coach dealers on business fundamentals including marketing execution, operational maturity, and growth planning

Lead annual planning and Quarterly Business Reviews (QBRs) with top-tier dealers

Drive adoption of new products, programs, and initiatives

Program Execution & Enablement

Act as the primary point of contact for dealers within the territory

Ensure consistent execution of Celebright’s dealer program, tier governance, and policies

Coordinate internal resources (marketing, operations, support) to enable dealer success

Reinforce quality, brand standards, and customer experience expectations

Performance Management & Reporting

Monitor dealer performance using scorecards, KPIs, and territory health metrics

Track progress against annual dealer objectives for top-tier partners

Identify risks and intervene early with underperforming or disengaged dealers

Provide explicit, structured updates on territory performance and priorities

What Success Looks Like
Overall success is measured by territory performance, dealer progression, program execution, and partner engagement.

Success in the first 12 months:

Territory has appropriate dealer coverage and density

New dealers are onboarded, activated, and productive

High-potential dealers are progressing toward Partner tiers





Top-tier partners have clear annual plans and measurable objectives

Dealer engagement, quality, and brand representation are consistently improving

Qualifications & Experience
Required:

2+ years experience in channel sales, partner enablement, territory management, or a related role

Experience working with independent dealers, resellers, or franchise-style businesses

Strong planning, organization, and follow-through skills

Ability to influence and coach without direct authority

Excellent written and verbal communication skills

Preferred:

Experience supporting tiered partner programs

Background in home services, construction, trades, or installation-based businesses

Experience running QBRs or structured partner cadences

Why This Role Matters
PTRs are the front line of Celebright’s growth strategy. By owning territories—not deals—this role ensures we scale responsibly, protect partner economics, and build a durable channel ecosystem.

Celebright is an equal opportunity employer and proud participant in the Ontario Living Wage Program. We are committed to fostering a fair, inclusive, and supportive workplace where all individuals are treated with respect and dignity. We do not discriminate on any protected grounds under the Ontario Human Rights Code, and we ensure that all aspects of our recruitment and employment practices are free from barriers. We welcome and encourage applications from individuals of all backgrounds as we continue to build a diverse and thriving team.
As part of our recruitment process, we may use automated or AI-supported tools to review applications.
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📌 Partner Territory Representative - North East (Quebec City)
🏢 Celebright
📍 Quebec City