Elevate CaptivateIQ’s market presence as the Director of Product Marketing, focusing on narrative ownership and team leadership. Drive strategy in a quick-paced workplace for B2B SaaS solutions.In this vital leadership position, you will oversee the product marketing team and ensure CaptivateIQ’s message resonates with the market. Your role centers on building a robust customer and competitive research system to inform strategies and influence product roadmaps. Lead the charge in creating compelling stories for customer and analyst engagement.Key Responsibilities:
Lead and mentor a high-performing product marketing team
Own CaptivateIQ's messaging and positioning as a cohesive narrative
Build a voice-of-customer research engine for insights
Manage feedback loops with Product to shape direction
Strengthen external brand credibility through analyst relationsRequirements:
12+ years in B2B SaaS product marketing
Experience in team leadership and mentoring
Proven customer research and feedback motion
Comfortable with technical products and audiences
Robust storytelling ability and market evangelismLead CaptivateIQ’s narrative and drive impactful sales performance through expert product marketing.#J-18808-Ljbffr
📌 Director Of Product Marketing At Captivateiq Toronto (Canada)
🏢 GTMnow
📍 Canada
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