Company Description The Pipeline Formula™ is a growth partner for B2B technology companies, offering a capital-efficient way to acquire high lifetime value customers. We help businesses scale up sales, predictably grow revenue, and optimize their sales processes. With a focus on filling sales pipelines and accelerating sales, Pipeline Formula™ is dedicated to helping companies acquire more customers and increase sales efficiently.

Role Description This is a full-time remote role for a driven Appointment Setter.

The Appointment

Setter will be responsible for outbound calls setting appointments to warm leads who have opted into our clients' funnels to schedule calls and immediately follow up with inbound leads. This is NOT cold calling. Your job is to fill calendars with qualified conversations for high-growth B2B tech companies. SPEED TO LEAD is critical in this role. You will maintain clear records of these activities in the CRM system, as well as calling and engaging with prospective leads to qualify.





Requirements 1–2+ years experience in appointment setting, lead gen, or outbound sales

Proven track record of prospecting, setting appointments, and hitting a high booked-call rate

Calm, professional voice with strong verbal and written communication

Experience following up persistently across phone, email, text, and LinkedIn

Comfortable working independently in a fully remote environment

Tech-savvy — familiar with tools like Slack, Zoom, Loom, Google Workspace, Calendly, CRM systems, and Sales Navigator

Positive attitude, adaptable, and motivated by earning

Previous experience in B2B technology sales is a plus Pay: Fixed monthly base of $2,500

Performance commission of $3,500+

$6,000-$9,000 monthly CAD Extra benefits: Fully remote working

Ongoing training and 1-1 coaching from 25 year B2B tech founder and elite Head of Client Success

Opportunities for advancement in sales leadership

📌 Appointment Setter (Canada)
🏢 Pipeline Formula
📍 Canada