Customer Marketing Manager

Clicks Technology · Waterloo, Ontario · Marketing (Go-to-Market)

Full time (40 hrs/week). In-person, 2–3 days/week in Waterloo

Summary

Clicks is seeking an experienced, program-minded Customer Marketing Manager to build a new function central to how Clicks grows. Our customers are the lifeblood of our business, you’ll own the work of engaging them systematically. You won't simply build and run programs; you'll establish customer marketing as a discipline at Clicks, defining the strategy and executing the day-to-day work that turns customers and prospects into a durable engine of growth. Working as part of a nimble global team spanning Canada, the UK, Taiwan, and Hong Kong, you'll have direct access to senior leadership and the autonomy to shape this function from the ground up.

Description

As the Customer Marketing Manager, you own how Clicks engages with the people who matter most: our prospects and our existing customers. You'll launch and run a connected set of programs: email marketing, customer referrals, review generation, and customer stories, and you'll refine them continuously against what the data tells you.

This is equal parts strategy and execution. You'll design and evolve the programs, and you'll get into the weeds to run them: writing the copy, configuring campaigns, coordinating with design, and reading the performance data that drives the next iteration. You'll also be a critical connection point across the business, bringing the voice of the customer back to our product and user experience teams, and partnering with marketing to put customer insight to work.

This is not a people-management role today, but it is a foundational one. As Clicks grows, it has a transparent path to becoming a department lead. You'll report to the CMO.

Responsibilities

- Email marketing.



Own the email program end to end for both prospects and existing customers: calendar, copy, coordination with design, and deployment.
- Customer referrals. Build and run the strategy for how Clicks earns and leverages referrals from existing customers.
- Review generation. Develop how Clicks taps its base of genuine fans to generate and amplify reviews across third-party sites.
- Customer stories. Source stories of the real impact Clicks products have on customers' lives, and bring them into broader brand and marketing programs.
- Customer understanding. Build a working understanding of the Clicks customer base, including segmentation, and let it sharpen every program you run.
- Cross-functional partnership. Carry customer feedback back to the product and user experience teams. Partner with the Audience Growth Specialist to feed customer insight into creative and channel content, and with the Performance Marketing lead on campaigns and promotions.

Minimum Qualifications

- 2-4 years of experience in customer, lifecycle, CRM, or retention marketing.
- A track record of owning campaigns full lifecycle, from plan, to execution, to analysis, with concrete examples you can speak to.
- Hands‑on fluency with email and CRM platforms
- Excellent written communication skills.
- Experience operating in an environment built on collaboration and accountability.
- A genuine interest in technology and culture.

Preferred Qualifications

- Consumer tech or DTC experience.

Pay & Benefits

At Clicks, base pay is one part of the total compensation for this role and set within a range. This approach allows you to progress as you grow and develop within the role. The base range for this role is between CAD $70,000 and $80,000 and your base pay will depend on your skills, qualifications and experience.

You will also be eligible for equity and other benefits.

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