Explore an integral role as a Product Marketing Manager at Benevity in Calgary, Alberta. Focus on launching products while aligning strategies with market trends and buyer insights. This full-time position requires 4 to 7 years of B2B product marketing experience, ideally in a SaaS setting.
You will execute go-to-market strategies, gather customer feedback, and oversee product launches. The role blends analytical skills with creative messaging, ensuring products resonate with target audiences. Key Responsibilities:
- Formulate and execute go-to-market strategies
- Collect and evaluate customer feedback
- Oversee product launch processes and pricing strategies
- Collaborate across teams on product messaging
- Analyze competitive landscape and market dynamics Requirements:
- 4 to 7 years in B2B product marketing
- Proven experience managing product launch cycles
- Strong writing, editing, and storytelling skills
- Certification in Product Marketing Alliance or Pragmatic Marketing is a plus
- Familiarity with digital marketing and analytics platforms Drive product success with your strategic marketing skills and audience insight at Benevity.
📌 Product Marketing Manager in Calgary
🏢 Benevity
📍 Calgary
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