Application Deadline: 08/28/2026 Address: 250 Yonge Street Job Family Group: Customer Solutions Air Miles Media is looking for a highly motivated, results-driven Sr. Manager,

Media Sales and Sales Ops. This is a unique hybrid "hunter" role designed for a senior professional who excels at high-level outside selling while simultaneously owning the operational processes that power our sales engine. As a senior individual contributor, you will own a $1.5 million annual sales target, focused on driving current business within an assigned vertical go-to-market

(GTM) strategy. You will leverage your deep media agency and brand relationships to expand our portfolio while acting as the functional lead for Sales

Operations.

Responsibilities Business Development & Outside Sales (The "Hunter" Mandate) Revenue Generation: Proactively identify and close new media sales opportunities to achieve a personal annual sales quota of $1.5M.

Vertical Strategy & GTM: Develop and execute a comprehensive Go-to-Market strategy for your assigned vertical, identifying key seasonal trends, category-specific KPIs, and high-growth prospects within that sector.

Relationship Building: Leverage established senior-level relationships within media agencies and brand-direct accounts to build long-term, strategic partnerships that scale revenue.

Consultative Selling: Match client needs with AIR MILES’ unique first-party data-driven media channels, positioning the program as an essential commerce media partner for your vertical.

Negotiation: Lead complex negotiations with media buyers to maximize revenue while ensuring client satisfaction and campaign success.

Sales

Operations & Strategy (The "Ops" Mandate) Territory Definition & Management: Design and implement a structured territory management plan for the sales team to ensure optimal market coverage and prevent lead friction.

Pipeline & Target Forecasting: Own the end-to-end pipeline management process. Provide accurate weekly, monthly, and quarterly revenue forecasts to leadership, specifically tracking pacing against the $1.5M vertical target.

CRM Governance: Act as the lead for CRM data integrity, ensuring all sales activities, lead stages, and deal probabilities are accurately tracked and reported.

Process Optimization: Develop and refine sales playbooks, pricing models,



and contract workflows to reduce friction in the sales cycle.

Market Insights: Analyze competitive trends within your assigned vertical to provide actionable recommendations for sales strategy pivots.

Internal

Collaboration Work closely with marketing, analytics, and product teams to align media sales strategies with AIR MILES’ broader data capabilities.

Bridge the gap between front-end sales efforts and back-end fulfillment to ensure seamless campaign launches.

Qualifications Revenue Provenance: A proven track record of meeting or exceeding seven-figure annual sales targets (e.g., $1M+) in the digital or commerce media space.

Strategic GTM Experience: Demonstrated experience building and executing vertical-specific sales plans that involve identifying unique category challenges and audience opportunities.

Media Agency Relationships: Deep, existing relationships with Canadian media agencies and industry stakeholders are essential.

Sales & Ops Expertise: Experience in outside media sales combined with experience in sales operations, specifically in territory mapping and revenue forecasting.

CRM Proficiency: Advanced experience with Salesforce or similar CRMs, specifically regarding dashboard creation and pipeline hygiene.

Analytical Rigor: Exceptional ability to interpret complex data sets (audience data, ROI metrics, and sales velocity) to drive decision-making.

Salary: $94,600.00 - $176,000.00 Pay Type: Salaried The above represents AIR MILES’ pay range and type. Salaries will vary based on factors such as location, skills, experience,

education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents

AIR MILES’ expected target for the first year in this position. AIR MILES’ total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses,



as well as other perks and rewards. AIR MILES also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

[https://jobs.bmo.com/global/en/Total-Rewards] About Us The AIR MILES Reward Program is one of Canada’s most recognized loyalty programs, with over 10 million active collector accounts, representing more than half of all Canadian households. AIR MILES collectors earn Reward Miles at more than 300 leading Canadian, global and online brands and at thousands of retail and service locations across the country. AIR MILES is a wholly-owned subsidiary of the Bank of Montreal (BMO).

BMO is Canada’s oldest bank and the 8th largest in North America with more than 12 million customers globally. As a member of the AIR MILES team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers.

We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset. To find out more visit us at https://bmo.wd3.myworkdayjobs.com/en-US/External-AIR-MILES

[https://bmo.wd3.myworkdayjobs.com/en-US/External-AIR-MILES]. AIR MILES is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: AIR MILES does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to AIR

MILES, directly or indirectly, will be considered AIR MILES property. AIR MILES will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

📌 Senior Manager, Media Sales & Sales Ops (Toronto)
🏢 BMO
📍 Toronto