Lucid is continuing to grow our brand—a post luxury automotive company centered on sustainability and the human experience. As we expand, we are always looking to connect with passionate, customer focused talent who are excited about shaping the future of electric mobility.

This posting is designed to build a strong talent pipeline for future Part Time Brand Ambassador opportunities within our studios. While specific openings may vary by location and timing, we encourage interested candidates to apply and start a conversation with us.

The Opportunity
Brand Ambassadors are the first point of engagement for guests visiting a Lucid Studio. They play a critical role in delivering an elevated customer experience, creating brand connection, and supporting daily studio operations.

This is a part time role that requires flexibility, including the ability to work evenings and weekends. Part Time Brand Ambassador can expect to work between 20-25 hours per week.

What You’ll Do

Welcome guests, answer general inquiries, and schedule test drives

Capture high quality customer leads and interactions in CRM (Salesforce)

Conduct customer needs assessments (budget, preferences, timing)

Recommend suitable vehicles based on customer needs

Refer high potential leads to Sales Specialists

Ensure guests are directed to the appropriate next step in their journey

Build deep knowledge of the Lucid brand, vehicles, and services

Explain vehicle features, specifications, and pricing to stimulate consideration

Provide backend operational support (order paperwork, order/vehicle status clarity)





Support studio operations, including opening/closing checklists

Ensure test drive and showcase vehicles are clean, charged, and ready

Assist with facility needs (refreshments, maintenance requests)

Support day to day studio operations as needed

What You Bring

Exceptional interpersonal and communication skills

A passion for delivering outstanding customer experiences

Experience in a customer facing environment (retail, hospitality, food service, etc.)

Patience, professionalism, and adaptability in a dynamic retail setting

Interest in electric vehicles and enthusiasm for building the Lucid brand

Qualifications

Flexible availability including extended holiday mall hours, holidays and weekends

Prior experience in the automotive industry highly preferred

18 years old minimum

High School diploma/GED required

Authorized to work in Canada (visas sponsorship not available)

Prior experience with CRM tool such as Salesforce highly preferred

Physical requirements include the ability to twist, bend, squat, reach, and stand for extended periods of time with or without reasonable accommodation.

Where permitted by law, successful completion background check including,



but not limited to, criminal records are a condition of employment for Lucid sales centers

Valid driver’s license with no suspensions within the past year. Drivers under 21 must have maintained a Driver’s License for a minimum of 3 years and successfully complete Lucid Training upon hire

Ability to obtain appropriate provincial driver’s license, where applicable

Why Apply?

Be considered for future Brand Ambassador opportunities as they open

Gain early visibility with Lucid’s Talent & Studio leadership teams

Join a growing brand redefining luxury, sustainability, and customer experience

We encourage individuals who share Lucid’s vision and values to apply and begin the conversation, even if the timing isn’t right today.

At Lucid, we don’t just welcome diversity – we celebrate it! Lucid Motors is proud to be an equal prospect employer. We are committed to providing employment opportunities without discrimination based on race, colour, national or ethnic origin, religion, age, sex (including pregnancy), sexual orientation, gender identity or expression, marital or family status, disability, genetic characteristics, or any other characteristic protected under applicable federal or provincial laws. We value diversity and inclusion and encourage applications from women, Indigenous Peoples, persons with disabilities, and members of visible minorities. If you require accommodation during the recruitment process, please let us know.

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📌 Part Time Brand Ambassador (British Columbia)
🏢 Lucid Motors
📍 British Columbia