Overview
We are looking to grow our Local Independent Grocery team within Strategic Partnerships. We are hiring a Sales Development Representative to identify, contact, and qualify independent retailers as potential partners for Instacart, and to close small business opportunities. The SDR will manage leads through the pipeline by setting meetings, following up with prospects, and driving progress toward partnership goals.

Responsibilities

Prospect and engage independent retailers to join the Instacart Marketplace.

Manage the end‑to‑end sales cycle for small opportunities.

Use cold calls and emails to identify new opportunities, drive value, and establish relationships with local retailers.

Apply strong problem‑solving, solution mapping, and negotiation skills.

Prioritize a strong go‑to‑market strategy and manage time effectively.

Work independently while collaborating with the team to achieve objectives.

Adapt with flexibility and embrace change.

Demonstrate a strong desire to learn and grow in the sales field.

Communicate verbally and in writing to engage retailers and convey Instacart’s value proposition.

Develop sales collateral, case studies,



and custom stories to translate benefits of Instacart’s platform to independent retailers.

Minimum Qualifications

Previous experience in a sales or business development role.

Strong written and verbal communication skills with the ability to build rapport.

Proven track record of meeting or exceeding sales targets and KPIs.

Excellent organizational and project management skills.

Detail‑oriented with a focus on accuracy and quality.

Ability to adapt to a fast‑paced and dynamic workplace.

Preferred Qualifications

Strong knowledge of the grocery industry, including market trends and operational challenges.

Experience selling SaaS solutions to drive retailer success is a plus.

Familiarity with CRM software (e.g., Salesforce) and sales engagement tools.

Compensation & Benefits
This role is remote. The base pay range for a successful candidate is $30.77—$32.45 CAD (Canadian candidates) and varies by location for other regions. The role is eligible for a new‑hire equity grant and annual refresh grants. The position is currently hiring in Ontario, Alberta, British Columbia, and Nova Scotia.

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📌 Sales Development Representative II, Local Independent Grocery - Toronto (Ontario)
🏢 Instacart
📍 Ontario