Ready to own paid media strategy for some of the fastest‐growing B2B companies?If you can run a Google Ads account (LinkedIn and Meta, too) with precision, and guide conversations with conviction, composure and confidence, we want to talk to you.We're looking for a Paid Media Strategist who can lead senior client conversations, turn campaign complexity into clear business recommendations, and confidently explain what matters, why it matters, and what should happen next.Our mission at Powered by SearchWe exist to make B2B companies unstoppable, doing work we love, with people we like, how we want. We are a global, fully remote team across 8+ countries.We have a talented and diverse team that live by our core values:Always be in it to win it.Give a shit.Be obsessed with serving others.Practice a growth mindset.When we fail, don't lose the lesson.The opportunityAs a trusted advisor to fast-growing B2B companies, you'll join a high performing team rated 4.8/5 on Glassdoor, where 95% of team members recommend us. This is a client-facing strategic paid media role. You won't just build campaigns or ship reports. You will lead calls, set the agenda, guide clients toward decisions, and connect every dollar of spend to pipeline and revenue.What sets you apartYou lead senior client conversations with clarity, confidence, and commercial judgmentYou keep control of a call: set the agenda, handle pushback thoughtfully in the moment, land on decisions and next stepsYou report on the metrics the client's business runs on (demos, pipeline, revenue),



never vanity metricsYou translate campaign data into plain-language recommendations a CMO can act onYou come to every conversation with a recommendation, not just a list of optionsYou spot risks, opportunities, and blockers before the client has to askYou can deliver honest, sometimes difficult feedback in a way clients trustYou respectfully coach up and teach clients at multiple levels, from Marketing Managers to CMOsKey responsibilitiesStrategic LeadershipDevelop paid media strategies aligned to each client's business goals and North Star MetricOwn forecasting and budget pacing against quarterly and annual targetsLead monthly and quarterly reviews with senior stakeholders: results, tradeoffs, risks, next actionsSteer client conversations toward decisions, priorities, and committed next stepsDrive AI-assisted campaign strategy, creative testing, and measurementClient SuccessManage and grow a portfolio of 4-7 B2B clients as their primary strategic contactBuild trust with senior marketing, demand gen, and executive stakeholdersRun calls with confidence: set agendas, control the room, handle hard questions liveCommunicate progress, risks, and recommendations before the client asksOwn follow-through so every conversation ends with clear actions, owners, and timelinesTechnical ExcellencePlan, launch, and optimize across Google, Microsoft, LinkedIn,



and Meta AdsOwn conversion tracking integrity end to end (GA4, GTM, CRM); never launch without itDiagnose performance issues at the root: tracking, structure, bidding, creative, or demandPrioritize by business impact, effort, and implementation reality; QA everything before itshipsRequired experience3+ years hands-on B2B paid media, with at least 1 year in B2B SaaSPrior client-facing strategy role where you owned communication, not just executionTrack record hitting MQL, SQL, or pipeline targets for B2B clientsDirect responsibility for at least $50k in monthly ad spend across multiple accountsGoogle Ads depth plus at least one of LinkedIn, Meta, or Microsoft AdsWorking command of GA4, GTM, and CRM attribution (HubSpot, Salesforce)Written and spoken communication skills strong enough to lead senior calls and defend recommendations under pressurePerks & Benefits:This role is fully remote5 weeks of paid time offWe offer competitive compensation plus quarterly bonusesFlexible working hours (requires 4 overlap hours with 9am - 5pm EST)Paid training (school, events, conferences)*For full time Canadian residents only - comprehensive health, dental, and eye careThis role may not be a fit ifYou prefer optimizing accounts without leading the client relationshipYou need someone else to turn your analysis into client-ready recommendationsYou lose the thread when a senior stakeholder challenges your numbers on a live callYou report platform metrics (CTR, CPC, impressions) as results rather than business outcomesYou prefer being handed tasks rather than owning outcomes, priorities, and follow-through #J-18808-Ljbffr

📌 Senior Paid Media Strategist (Calgary)
🏢 Powered by Search
📍 Calgary