Overview Veritas – an award-winning marketing and PR agency - is in the market for a PR unicorn with a leadership mindset, who is equal parts creative and culturally dialed in.

One who lives and breathes the music, entertainment and pop culture scene, and known as the person in your friend group who’s always in the know.

The Content Specialist is responsible for developing and deploying content and content strategies that align with our clients' objectives and target insights. This role involves planning, creating, editing and analyzing content across various platforms to a high degree of excellence, meeting/exceeding the goals set for the work.

Responsibilities Content Execution & Support
Support the development of content ideas based on trends, insights, and campaign objectives
Translate briefs into engaging, platform-appropriate content across social and digital channels
Execute content plans and monthly calendars in line with brand strategies
Apply best practices to ensure content is optimized for each platform

Content Creation/ Production
Create and produce content across formats including:
Video shooting and editing (short-form, social-first)
Photography
Copywriting
Basic graphic design and light animation
Assist with end-to-end content production, including:
Pre-production (shot lists,



scripts, basic planning)
In office production support including participation in video content where relevant
Post-production editing and formatting
Ensure all assets meet brand guidelines and quality standards

Project Management
Coordinate with internal teams (creative, production, account) to meet deadlines
Assist in managing timelines, assets, and approvals to ensure smooth execution
Liaise with freelancers or creators as needed including sourcing, briefing and ongoing communications for content creation

Performance Tracking & Optimization
Monitor content performance and flag insights or trends
Support reporting by gathering data and contributing to post-campaign summaries
Make recommendations for content optimization based on performance learnings

Qualifications
2–4 years of experience in content creation, social media, or production
Strong working knowledge of social platforms (e.g., Instagram, TikTok, YouTube)
Experience creating and editing content using tools such as:
Adobe Creative Suite, CapCut, Canva, or similar
Solid attention to detail and ability to manage multiple projects
Cooperative, adaptable, and comfortable in a fast-paced environment

📌 Content Specialist Greater Toronto Area
🏢 Veritas Communications
📍 Greater Toronto Area