Director of Brand & Marketing

At CRAFT Beer Market, we believe in delivering an unforgettable dining experience rooted in community, innovation, and quality. With a commitment to local brews, sustainably sourced ingredients, and an atmosphere that’s vibrant and approachable, we’ve redefined what a contemporary restaurant can be.

We are looking for a Senior Marketing Manager to lead the planning and execution of national marketing campaigns, menu launches, restaurant openings, and brand initiatives. Reporting directly to the Director of Brand & Marketing, this role leads day‑to‑day marketing execution and helps build the systems, accountability, and team performance required to support our continued growth.

Experienced marketing operator who takes ownership and follows projects through to completion

Comfortable leading team members, vendors, and cross‑functional projects

Motivated by delivering high‑quality work and continuous improvement

Leadership training and professional development support

Career growth opportunities as the company and marketing department continue to expand

Campaign & Marketing Project Management

Own the national marketing calendar and manage campaigns from initial brief through launch and post‑campaign review

Lead menu launches, seasonal campaigns, restaurant openings, event activations, and other marketing initiatives

Develop detailed project timelines, rollout plans, asset lists, approval processes, and operational instructions

Track campaign budgets, identify risks, and resolve execution issues to keep projects on schedule

Review campaign performance and recommend improvements for future initiatives





Lead and support Marketing team members by setting priorities, reviewing deliverables, and maintaining accountability

Maintain organized project management systems that provide stakeholders with visibility into priorities, deadlines, and approvals

Brand & Creative Execution

Oversee menu proofing, pricing validation, copy approvals, and production accuracy across all guest‑facing materials

Maintain brand consistency while adapting campaigns and marketing materials for different locations and markets

Establish project scopes, timelines, budgets, deliverables, and performance expectations for external partners

4–6 years of progressive marketing experience, including ownership of complex campaigns or launches

Proven ability to lead complex marketing initiatives from planning through execution

Strong writing, editing, and proofreading skills, with experience reviewing and approving guest‑facing marketing materials

Experience managing team members, freelancers, agencies, or production vendors

Experience supporting restaurant menu launches or new restaurant openings is considered a strong asset

Proficiency with project management, presentation, reporting, and spreadsheet tools

Based in our Downtown Calgary office, Monday–Friday, 9:00 AM – 5:00 PM

Occasional evenings/weekends for launches, campaigns, or activations

Occasional travel across Canada as needed

We are an equal opportunity employer committed to creating and supporting a diverse and inclusive workforce that is free of all forms of discrimination. If you are a person with a disability and require assistance during the application process, please reach out!

📌 Senior Manager, Creative Marketing Management (Calgary)
🏢 Craft Beer Market
📍 Calgary