Time Type Full time
Job Family Group Sales
Job Description Summary Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Pump House and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values. With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.
As a Consignment Sales Manager, you will be responsible for selling world class wine brands within our Apex portfolio including Piper-Heidsieck, Charles Heidsieck, Rare Champagne, Biondi Santi, Bibi Graetz, Henschke, Elk Cove, Scarpetta Wines, Carpano and others. Additionally you will be accountable for building and maintaining strong customer relationships, maximizing sales of assigned portfolio brands through excellent planning and execution towards the achievement of company and supplier objectives.
Territory: Toronto (Dufferin Street) to London/Windsor/Niagara.
Responsibilities Develop and maintain strong relationships with key customers in the on-premise: F&B; Directors and Managers, Business Owners and Sommeliers- to drive ongoing business performance.
Effectively plan on a daily, weekly, or monthly/quarterly basis, to achieve targets for share, volume, distribution and customer service levels.
Manage assigned budget as required.
Educate / train on-premises teams to maximize knowledge, drive distribution, improve visibility and increase sales




Execute sales calls using the company’s Structured Call methodology.
Conduct product sampling
Collaborate with our total beverage alcohol team members/stakeholders to align and capitalize on sales growth opportunities
Report on competitive activities within the territory and offer constructive suggestions
Prospect new business within your dedicated territory
Host a range of events and experiences for customers including on-premise, corporate and consumer
Work with supplier representatives and members of management in the field to promote sales
Other duties as assigned
Qualifications Bachelor’s degree required
3 or more years’ selling experience in wine industry.
Strong organizational and multi-tasking capabilities
Excellent communication skills: verbal, listening and written
Demonstrate sound judgment and problem-solving skill
Excellent Negotiation and Influencing Skills
Sound knowledge of the sale and marketing of wine
WSET or Sommelier Certification
Self-starter with attention to details
Strong interpersonal and analytical skills
Proficient MS Office skills
Knowledge of Liquor Board Regulations, market trends and competition
Salary And Perks Statement $52,000 Base Salary
Commission
Monthly Car Allowance + Fuel Card
Health Benefits
Pension
This posting is for an existing vacancy
Breakthru Beverage Canada is committed to providing equal opportunity and accessibility in its recruitment process. If you are selected for further consideration and require accommodation to participate in this recruitment process, please advise your Talent Acquisition Representative.

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📌 Consignment Sales Representative, Toronto West (Ontario)
🏢 Breakthru Beverage Group
📍 Ontario