Ahria Consulting is excited to partner with TRY Recycling & The Better Bin Company of London in their search for a Head of Marketing to lead the development of a modern, data-driven marketing function across two growing businesses with strong market presence and purpose.Build something from the ground up and make a measurable impact.This is not a traditional marketing role. It is a build-and-scale leadership opportunity focused on creating a structured, accountable marketing engine that drives real revenue growth.About the OpportunityYou will report directly to the President & CEO and serve as the leader responsible for translating business priorities into clear marketing strategies, systems, and results.Your mandate:build the engine, align marketing to sales and operations, and deliver measurable growth.This role spans both:TRY Recycling – a leader in environmentally responsible construction waste diversionThe Better Bin Company – a fast-growing residential and commercial bin rental businessTogether, they offer a unique prospect to lead both B2B and B2C marketing in a high-impact, purpose-driven environment.What You'll OwnDevelop and lead integrated marketing strategy across both businessesBuild a scalable, data-driven lead generation engine (B2B + B2C)Establish clear performance metrics tied to pipeline, ROI, and customer acquisitionImplement systems (CRM, automation, analytics)



to drive consistency and insightAlign marketing with sales and operations to drive tangible business outcomesLead campaigns across digital and traditional channels—optimizing for performanceOwn brand positioning, messaging, and market intelligenceWhat Sets This Role ApartDirect line to the CEO with real influence on growth strategyOpportunity to build, not inherit, a scalable marketing functionStrong alignment between marketing, operations, and revenueA business with purpose and environmental impact at its coreWho You AreHas built and scaled marketing systems not just managed campaignsThrives in environments where accountability = measurable outcomesBrings deep expertise in demand generation, funnel optimization, and performance trackingUnderstands how to connect marketing activity directly to revenue and ROICan operate both strategically and hands‐onExcels at cross‐functional alignment with sales and operationsExperience in environmental services, construction, or home services is an asset.The Impact You'll HaveStrong, repeatable lead generation and pipeline growthImproved cost of acquisition and marketing ROIClear alignment between marketing, sales, and operational outcomesDemonstrable contribution to revenue growthCompensationBonus eligibility + comprehensive benefits #J-18808-Ljbffr

📌 Marketing Lead (London)
🏢 Ahria Consulting
📍 London