At PwC, we solve complex business challenges and deliver growth through strategic alliances. Within the EMEA Alliances Impact Center, we work with leading technology partners to bring differentiated, market-relevant solutions to clients. Adobe is a key strategic alliance, helping PwC deliver transformative customer, marketing and digital experience solutions across the region.What Your Days Will Look LikeLeading Go-To-Market StrategyDesign, execute, and manage the Adobe alliance strategy and business plan, with a solid focus on market penetration and revenue growthPartner with sales and delivery teams to generate qualified pipeline, increase deal flow, and accelerate sales cyclesCollaborate with Adobe and internal leadership to identify and develop high-impact joint solutions aligned to firm and Adobe strategic prioritiesClearly articulate the Adobe value proposition internally and externally, aligning opportunities with Adobe capabilitiesBuild and maintain senior relationships within Adobe (e.G. Alliance leadership, sales leaders, C-suite stakeholders) as a strategic point of contactIdentify new areas of collaboration between Adobe and the firm to expand the alliance footprintWork cross-sector and cross-service to embed Adobe-led propositions into broader transformation programmesAct as a strategic advisor on Adobe capabilities and opportunities to firm leadershipLead annual and ongoing joint planning sessions with Adobe to ensure alignment and drive growthEnsure required Adobe partner accreditations and certifications are achieved and maintainedProactively influence internal prioritisation of Adobe opportunities to ensure appropriate focus and investmentDriving Revenue GrowthOwn accountability for material year-on-year growth in Adobe-related pipeline and revenueIdentify and progress "sell-with" opportunities jointly with Adobe across target accountsLead commercial aspects of the Adobe partnership, including funding programmes, referrals, and joint investmentsAlign target clients and strategic opportunities with Adobe account teamsDefine and execute winning strategies for priority dealsEngage Adobe subject matter experts where needed to strengthen propositions and support deal qualificationDrive demand generation activities in collaboration with Adobe and internal teamsWork closely with client teams to qualify, shape, and scope opportunities, contributing to solution developmentSupport forecasting and pipeline tracking across Adobe-related opportunitiesProvide direction to sales teams to align with Adobe strategy across key accountsLead and support joint marketing campaigns to differentiate offerings and generate incremental revenueProvide market insights and client intelligence through the lens of Adobe capabilitiesEngage directly with clients alongside account teams to shape and progress opportunitiesSupport and participate in client presentations ("orals") and key deal discussionsAdvise on proposal development, Statements of Work, and commercial structuringIdentify and develop client success stories, case studies, and reference materialsOperational Leadership & GovernanceOversee execution of the Adobe alliance plan across the firmTrack and communicate progress against objectives,



addressing risks and driving corrective actions where neededActively identify underperformance risks and intervene early to protect revenue outcomesOwn and maintain the Adobe relationship map across stakeholdersEnsure compliance with all alliance governance and contractual requirementsOversee reporting on key performance metrics (pipeline, revenue, win rates, funding utilisation)Manage the Adobe alliance budget, ensuring effective and strategic allocation of resourcesEnsure appropriate commercial agreements and contracts are in place with AdobeThis Role Is For You IfProven, personal sales leadership track record within the Adobe ecosystem, across Adobe Enterprise Digital Marketing SolutionsStrong communication and leadership abilitiesExperience in complex, matrixed organisations and stakeholder managementMotivational skills and adaptabilityCommercial acumen and risk awarenessInfluencing, negotiating, and facilitation skillsAwareness of emerging industry trends and curiosityComfortable operating at Csuite level, challenging both internal leaders and Adobe counterparts to unlock growthThrives in ambiguity and is energised by building momentum where none existsWhat You'll Receive From UsNo matter where you may be in your career or personal life, our benefits are designed to add value and support, recognising and rewarding you fairly for your contributions. We offer a range of benefits including empowered flexibility and a working week split between office, home and client site; private medical cover and 24/7 access to a qualified virtual GP; six volunteering days ayear and much more. #J-18808-Ljbffr

📌 Adobe Alliance Sales Director (London)
🏢 PwC UK
📍 London