Step into a pivotal role as Strategic Insights Manager with RONA on a 12-month contract. Drive growth and transform marketing strategies with data-focused initiatives and stakeholder collaboration.This maternity leave replacement position reports to the Senior Director of Brand Strategy & Marketing. Your responsibilities will encompass leading strategic marketing planning, integrating brand strategy, and enhancing insights capabilities. Notably,
you will collaborate with cross-functional teams to influence key business decisions through expert insights and recommendations.Key Responsibilities:Lead large-scale marketing initiatives and projectsServe as the brand strategy steward across functionsEstablish annual marketing planning and align stakeholdersTranslate commercial objectives into actionable strategiesOversee insights programs, integrating qualitative and quantitative dataRequirements:8+ years of experience in strategic planningExpertise in marketing strategy and consumer insightsStrong analytical and research skillsBilingualism in French and English is essentialPrevious leadership experience in a team-oriented environmentBring your analytical mindset and strategic vision to foster impactful marketing initiatives at RONA.#J-18808-Ljbffr