Elevate patient onboarding as the Senior Marketing Manager specializing in Lifecycle Marketing at TELUS Health. Develop targeted strategies to optimize service usage and enhance patient communications.
This full-time role is crucial within the TELUS Health Marketing team, where you'll drive B2C initiatives for Health Care Centres across Canada. Utilizing a cooperative approach, you will create and implement marketing strategies that increase patient retention and encourage engagement through meaningful communication channels.
Key Responsibilities:
• Develop campaigns enhancing Preventive Health Services utilization • Welcome patients with tailored onboarding communications • Oversee email marketing initiatives and performance reports • Collaborate on digital strategies for effective lead nurturing • Create campaigns aimed at upselling existing patients
Requirements: • Extensive experience in marketing strategy development • Proficiency in data analytics and performance metrics • Strong foundation in email marketing principles • Knowledge of digital marketing frameworks and tools • Passionate about health and improving community wellness
Leverage your marketing expertise to foster deeper patient connections at TELUS Health. #J-18808-Ljbffr
📌 Senior Marketing Manager at TELUS Health (Vancouver)
🏢 Telus
📍 Vancouver
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