Ignite customer engagement with Hootsuite as a Senior Customer Marketing Manager. Oversee marketing strategies that enhance customer value throughout their lifecycle, supporting adoption and advocacy.
This senior role is designed for an experienced marketer with a strong focus on B2B customer engagement. You will collaborate across teams to craft scalable marketing initiatives while analyzing customer insights to create impactful strategies. Your hands-on leadership will build the foundation for effective customer communication and drive commercial success.
Key Responsibilities:
• Develop integrated marketing strategies for customer adoption • Synthesize customer insights into tailored marketing campaigns • Manage the customer marketing roadmap with cross-functional teams • Design educational content and customer communications • Establish performance measurement frameworks for marketing initiatives
Requirements: • 12+ years in B2B marketing with a focus on customer engagement • Expertise in developing customer lifecycle programs • Robust understanding of B2B SaaS customer dynamics • Excellent project management and collaboration skills • Proven ability to adapt and thrive in changing environments
Drive customer marketing success at Hootsuite by leveraging insights and delivering exceptional user experiences. #J-18808-Ljbffr
📌 Customer Marketing Manager at Hootsuite (Vancouver)
🏢 Hootsuite
📍 Vancouver
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