SJC stands as Canada’s largest privately owned communications company, distinguished by its portfolio of leading media brands, including Toronto Life, Chatelaine, and Maclean’s. A dynamic and influential organization within the industry, SJC excels in the creation, publication, and production of best-in-class content through its comprehensive content and creative studios, advanced advertising technology, and state-of-the‑art print facilities. SJC Media is building the AI layer for its GTM Operations.

As an Applied AI Engineer (GTM), you own that layer end-to-end: from agentic workflows, CRM integrations, tooling and production systems our team relies on daily. You will build workflows, develop AI agents & tools that give our teams more opportunities to grow win-rate, increase rep effectiveness and grow average deal-size. Recognizing that data foundations are a cornerstone of effective Applied AI projects, this role sits within the CoE's Data function to ensure our GTM AI capabilities leverage robust and trusted data sources. “Being AI-native means embedding AI and automation into how we work, across workflows, systems and decision‑making.

It’s about using AI intentionally to improve how we operate and how our audiences experience our content.” — Build & ship: Design and ship internal tools, AI native systems and production‑grade AI agents and solutions that scale revenue and connect with our CRM, across prospecting, lead scoring, proposals, pipeline generation, and client retention — from rapid prototype to working system in production.

Senior engineering ability: Write clean, documented code (Python, Go, JavaScript, etc.) and use agentic coding tools (Claude Code, Codex,



Cursor, Hermes) as a core part of your development workflow — not just as shortcuts, but as a force multiplier on quality and throughput. Stay ahead of the fast‑moving LLM/AI landscape and document what works, what fails, and why — building memory layers, and knowledge our GTM teams can act on. Track pipeline and adoption impact of deployed solutions, iterate based on real usage, contribute to architecture peer reviews, and present findings to revenue leadership alongside the team lead.

Complete onboarding and ship/extend first GTM agentic solution. ~Ship multiple working systems that demonstrate end‑to‑end pipeline or revenue value. Contributing to the Applied AI team's prioritization roadmap. ~3-month milestone plus: production‑grade AI agents actively used by multiple teams, with a measurement plan tied to pipeline or revenue metrics. Developed a case study for scaling shipped solutions. ~AI systems in production across at least two business functions.

Growing AI adoption across the org — solutions cited in at least one quarterly business review. 5+ years of software engineering or applied AI / GTM automations experience, with a track record of shipping production systems end-to-end ~ Proficient in Python or similar; Hands‑on experience building with LLM APIs,



frameworks and orchestration tools (LangChain, LangGraph or similar) ~ a multi‑agent pipeline ~ Working fluency in GTM/sales workflows — how pipeline moves, what reps and media buyers do at each stage, and where automation removes real friction ~ With a bias toward shipping versus having a perfect spec ~ Self‑directed: you've scoped and delivered your own projects without a fully structured backlog handed to you ~ Strong communicator — you can explain a technical decision to a non‑technical stakeholder without losing the nuance ~ Familiar with data concepts (data modeling, data pipelines, SQL) — enough to work fluidly alongside a data team ~ You've adopted agentic coding tools (Claude Code, Codex, Cursor) as a genuine part of your workflow, not just a novelty The AI landscape changes weekly. Health and Dental Advantages Employee & Family Assistance Program (EFAP) and access to online health & wellness resources through Homewood Health. Scholarship program available for employees’ children.

Amaze our customers: We put our customers’ evolving needs at the heart of the business and inspire through our ideas, quality and service. We value diversity as the means to creativity and cultivate a collaborative environment where everyone belongs. Forward‑thinking and flexible, we react quickly and boldly to change.

Contribute to our community: Inclusion at SJC We celebrate this diversity and we draw strength from it. Inclusivity at SJC means fostering a culture that welcomes and respects each individual as equal – both inside our walls and within the larger community. #

📌 Applied AI Engineer (GTM) (Toronto)
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📍 Toronto