Drive customer engagement as a CRM Manager for Sports Interaction at Entain in Toronto. Focus on enhancing player experiences through cutting-edge, data-driven campaigns across casino audiences. As part of Entain’s investment in CRM excellence, we seek a CRM Manager with over three years of experience in iGaming.
You will own the CRM campaign strategy, leveraging AI-driven insights to optimize player retention and reactivation efforts. Working closely with cross-functional teams, your creative and analytical skills will shape high-impact player engagement initiatives. Key Responsibilities:
- Design campaign tools for engagement and retention
- Manage and oversee the promotional calendar
- Apply AI insights for targeted campaign effectiveness
- Ensure compliance through campaign quality assurance
- Analyze campaign performance for continuous improvement Requirements:
- Minimum 3 years' CRM experience in iGaming
- Expertise in campaign design and metrics
- Advanced analytical skills using AI tools
- Familiarity with CRM platforms like Optimove
- Strong collaboration skills across teams Play a pivotal role in enhancing customer loyalty through tailored strategies at Entain.
📌 CRM Manager for Sports Interaction (Toronto)
🏢 Voitto
📍 Toronto
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