Ignite customer engagement with Hootsuite as a Senior Customer Marketing Manager. Oversee marketing strategies that enhance customer value throughout their lifecycle, supporting adoption and advocacy. This senior role is designed for an experienced marketer with a solid focus on B2B customer engagement.
You will collaborate across teams to craft scalable marketing initiatives while analyzing customer insights to create impactful strategies. Your hands-on leadership will build the foundation for effective customer communication and drive commercial success. Key Responsibilities:
- Develop integrated marketing strategies for customer adoption
- Synthesize customer insights into tailored marketing campaigns
- Manage the customer marketing roadmap with cross-functional teams
- Design educational content and customer communications
- Establish performance measurement frameworks for marketing initiatives Requirements:
- 12+ years in B2B marketing with a focus on customer engagement
- Expertise in developing customer lifecycle programs
- Strong understanding of B2B SaaS customer dynamics
- Excellent project management and collaboration skills
- Proven ability to adapt and thrive in changing environments Drive customer marketing success at Hootsuite by leveraging insights and delivering exceptional user experiences.
📌 Customer Marketing Manager at Hootsuite (Vancouver)
🏢 Hootsuite
📍 Vancouver
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