Marketing Specialist (Toronto)

Marketing Specialist (Toronto)

10 Aug
|
Channel Impact
|
Toronto

10 Aug

Channel Impact

Toronto

Channel Impact is a channel specialty firm that helps companies of all sizes achieve route to market success through partnering. Join us—to grow your career and be recognized as one of the best and brightest experts in the partner community. We are seeking a Marketing Specialist to join our team.

In this role, you’ll support our client's Regional Marketing team. This role focuses on expanding the pipeline within both existing and prospect accounts through innovative field marketing programs. The ideal candidate will deliver exceptional prospect/customer experiences that forge expansive adoption of solutions while strengthening relationships with key stakeholders to drive incremental increases in annual recurring revenue.

This is a full-time, 4 month position with possibility to extend, for a remote worker within the United States.

What You Will

Do

Implement customer growth programs that surprise and delight Strategic Account customers while producing marketing sourced and influenced pipeline for sales

Develop scalable marketing initiatives that expand pipeline beyond existing divisions, subsidiaries, and personas

Generate and influence sales opportunities for additional users, product adoption, and organizational expansion

Execute white glove-service programs for Sales and Customer Success teams while optimizing available resources

Partner with product marketing and executive operations to generate event-specific content tailored to Strategic Account needs

Team with Business Partners and their respective executive leadership for speaking engagements at customer events

Liaise with Instructor Partner Management to support Customer Visit Days and Learning Days

Collaborate and build strong relationships with Sales, Customer Success, Marketing, and Revenue Operations teams to align on execution of our programs against strategic priorities, this includes support on external (Conferences, Proprietary Events) and internal events (QBRs, Sales Kick Off)





Compile and analyze program metrics to demonstrate impact and ROI

Create comprehensive reports showcasing value delivered to Strategic Accounts

Track pipeline growth and conversion rates resulting from marketing programs

Identify trends and insights to inform future program development

Test and iterate on program concepts to optimize for pipeline expansion

Stay current on industry trends to identify innovative engagement opportunities

Apply creative thinking to overcome budget and resource constraints

Project Management skills for planning, executing, and tracking pipeline development working with sales

Manage multiple customer programs simultaneously while maintaining quality standards

Develop and maintain program calendars aligned with Sales and Customer Success cycles

Coordinate logistics for in-person events across North America

Ensure timely delivery of all program elements with renewals in mind What You Bring:

3-4 years of event, program and project management in the tech industry

Experience in event logistics and planning

Exceptional written and verbal communication skills

Robust organizational and time management skills

Basic understanding of sales and marketing metrics

Proficient in Google Cloud applications, Salesforce, Slack, Splashthat, Typeform, On24, Canva, Asana, and Zoom

Experience supporting Sales and Customer Success teams or account management

Background in B2B marketing or enterprise software (Preferred)

Understanding of learning and development industry and CHRO and CLO personas

Travel up to 15% Our Benefits:

Competitive compensation commensurate with experience

Employee Referral Bonus Channel Impact is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status or other applicable legally protected characteristics.

📌 Marketing Specialist (Toronto)
🏢 Channel Impact
📍 Toronto

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