Elevate your career as a Senior Marketing Technology Manager at Upwork in Toronto. Lead performance marketing initiatives focusing on integration of AI processes and optimization for paid acquisition and SEO.
In this full-time role, you will oversee technical frameworks for key marketing strategies, enhancing tagging, tracking, and data governance. Collaborate with various teams, including engineering and legal, while leading cross-functional projects to enhance data collection compliance and AI technology integration.
Key Responsibilities
- Manage Google Tag Manager and tracking systems
- Develop browser-side and server-side measurement solutions
- Lead projects on customer data platform integrations
- Create AI-driven workflows for campaign personalization
- Document data flows and maintain Privacy Impact Assessments
Requirements
- Extensive experience with Google Tag Manager and Analytics
- Technical expertise in SQL and data troubleshooting
- Proven track record of cross-functional project leadership
- Experience in AI technology integration
- Solid documentation skills related to privacy compliance
Make a lasting impact on Upwork's marketing technology by applying your expertise in AI, data management, and compliance.
📌 Marketing Technology Senior Manager Toronto
🏢 Upwork
📍 Toronto
Reply to this offer
Impress this employer describing Your skills and abilities, fill out the form below and leave Your personal touch in the presentation letter.