09 Aug
|
Hiretofu
|
Winnipeg
Lead Tofu's marketing strategy as the Founding Product Marketing Lead in Toronto. This hybrid, full time role combines deep technical marketing expertise with hands-on creativity to shape the future of hiring security.At Tofu, you will establish and evolve the brand’s positioning and narrative, leveraging your experience across multiple marketing functions. As a seasoned professional, you will orchestrate a unique marketing engine using specialized AI agents to handle execution. Your impact will directly reflect on Tofu's trajectory in the industry, reporting directly to the CEO and working alongside the founders.Key Responsibilities:
- Own and enhance Tofu's market positioning and messaging
- Develop high-conversion thought-leadership content
- Create core sales collateral and success stories
- Design an AI-driven marketing engine for efficiency
- Manage Tofu's presence at industry eventsRequirements:
- 8+ years of marketing leadership experience
- Proven track record in B2B technical products
- Solid strategic and operational skills
- Experience across entire marketing stack
- Familiarity with AI technologies in marketingShape the future of AI-driven hiring security with Tofu through innovative marketing strategies and a unique approach.#J-18808-Ljbffr
📌 Founding Product Marketing Lead At Tofu (Winnipeg)
🏢 Hiretofu
📍 Winnipeg