Lead impactful branding at VGH & UBC Hospital Foundation as the Brand Marketing Executive. Focus on crafting and executing strategies that enhance engagement and awareness in a hybrid role.
This role is critical to driving the Foundation's marketing efforts and shaping the VGH+ brand’s future. You will be responsible for developing integrated marketing campaigns, leading project execution, and fostering collaboration across various internal teams. Your contributions will directly support the Foundation's ambitious growth targets throughout British Columbia.
Key Responsibilities:
• Create and execute comprehensive marketing strategies
• Oversee go-to-market planning for key initiatives
• Identify avenues for brand development outside Metro Vancouver
• Utilize data insights for strategy optimization
• Encourage a high-performance culture within the marketing team
Requirements:
• 8-10 years of progressive marketing experience
• Expertise in executing brand marketing campaigns
• Proven ability to manage diverse projects
• Competency in data interpretation for campaign success
• Solid leadership and stakeholder engagement skills
Bring your brand strategy expertise to VGH & UBC Hospital Foundation to help transform health care innovation across BC.
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