Elevate the McCafé brand with Keurig Dr Pepper as an Associate Marketing Manager focusing on retail marketing strategies. Lead impactful campaigns and omni-channel activation efforts.
This role blends strategic and operational responsibilities to ensure comprehensive brand execution within retail environments. Collaborating with various teams, you will focus on delivering consumer-led plans that contribute positively to business outcomes. Robust project management and communication skills are essential to navigate the dynamic marketing landscape effectively.
Key Responsibilities:
• Coordinate the execution of annual marketing campaigns
• Implement marketing programs across multiple channels
• Assist in creative development and deployment
• Monitor and report on campaign effectiveness
• Analyze market data to inform brand strategy
Requirements:
• University degree in Marketing or Business
• 3–5 years in brand or shopper marketing roles
• Proven ability to work with cross-functional teams
• Understanding of Canadian retail market dynamics
• Detail-oriented with strong leadership skills
Cultivate successful partnership strategies and maximize brand visibility for McCafé at Keurig Dr Pepper.
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