Senior Content Consultant & Project Manager

I’m a seasoned marketing, communications, and advertising consultant with over 20 years of experience delivering impactful, results-driven work.

Over the past decade, I’ve partnered with brands across advertising, television, and PR to develop compelling brand stories, experiences, and strategic plans that drive both ROI and brand awareness.

My expertise spans the development and execution of global integrated campaigns across:

- Digital x Social Media Strategy
- Content x Commercial Production
- Public Relations x Account Management
- Creative x UX/UI teams

I take a strategic, research-led approach to every project—starting with content audits and stakeholder alignment to define clear KPIs and success frameworks. From there, I build scalable strategies across programmatic media, influencer marketing, and creative execution that support long-term growth. I have extensive experience collaborating with both local and global stakeholders to align business objectives, define growth strategies, and deliver cohesive brand and content ecosystems.

Notably, I was part of the original Chevrolet / MRM (Commonwealth) global team, where I led the Canadian digital strategy. In this role, I helped define GM’s global social strategy and KPI framework across international markets, working closely with the Detroit-based FleishmanHillard team.

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The Best Fit

Small to large enterprise businesses, start-ups launching products, clients looking to make revenue gains.

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I had to the pleasure to work with Eryn for close to 3 years with the Commonwealth / Chevrolet Canada social media group. Eryn demonstrated great leadership with the group and was always a keen creative and strategic thinker. Eryn's knowledge of the ever-changing social media world - especially with respects to measurements and analytics is second to none.

Richard Budman President and Chief Collector, North Collectors Co.

Eryn and I worked together on a social project for a large, high profile client within an ad agency. She was a key team member and a true professional.



Her deep understanding of the social platform and strategic recommendations were extremely valuable to both our internal team and the client.

Eryn’s dedication was truly above and beyond. The client was in Asia and there were many late night calls and travel that was taken without hesitation. Eryn showed depth and adaptability in an evolving role that started as social strategy and by the end had her producing content and being the account lead and client's main point of contact.

She was a major contributor to the success of the project. I’d happily recommend her and look forward to working with her again.

James Trimbee Senior Manager, The Master Group

Eryn was a fantastic member of our social team - very bright, inquisitive, always anticipating what's next, and just a plain joy to be around/work with. She has a excellent understanding of social, striving to constantly improve (herself and her team), and appreciates the value of relationships.

Mike Cearley Global Managing Director, Social & Innovation

I had to the pleasure to work with Eryn for close to 3 years with the Commonwealth / Chevrolet Canada social media group. Eryn demonstrated great leadership with the group and was always a keen creative and strategic thinker. Eryn's knowledge of the ever-changing social media world - especially with respects to measurements and analytics is second to none.

Richard Budman President and Chief Collector, North Collectors Co.

Eryn and I worked together on a social project for a large, high profile client within an ad agency. She was a key team member and a true professional. Her deep understanding of the social platform and strategic recommendations were extremely valuable to both our internal team and the client.

Eryn’s dedication was truly above and beyond. The client was in Asia and there were many late night calls and travel that was taken without hesitation.



Eryn showed depth and adaptability in an evolving role that started as social strategy and by the end had her producing content and being the account lead and client's main point of contact.

She was a major contributor to the success of the project. I’d happily recommend her and look forward to working with her again.

James Trimbee Senior Manager, The Master Group

Working with Eryn

I’m located in Toronto, Ontario. I’m available for

- Projects
- Fractional

Connect with me

Specialties

Branding &

• Marketing Strategy Brand Management Brand Planning Campaign Development CMO Corporate Identity Marketing Strategy PR Campaigns Digital Strategy and Execution Competitor Analysis Google Analytics Public Relations, Stakeholder Relations &
- Communications Communications Planning Internal Communications Public Relations Specialist Project Management Digital Project Manager Social Media &
- Community Engagement Content Calendars Content Production Social Content Strategy Social Media Marketing Social Media Measurement Social Media Writing CRMs, Sales, Marketing Tools &
- Softwares Jira Monday.com Salesforce Smartsheet Zoho CRM

Client Resume

Sensor Technology Ltd., Akili Internative - Digital Therapeutics, Sonova, Mary Kay Inc., General Motors, Wine Rack, Shoppers Drug Mart, Samsung, UNICEF USA, TD Insurance / Scotiabank / RBC, Tourism Nova Scotia, Ford Canada, Chevrolet Canada, OUTtv, Freedom Mobile, H&R; Block

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What's your budget?This helps us make sure we have the right cost match.

$100-$500$500- $1K$1K- 5K$5K - $10K$10K–$25K$25K–$50K$50K-$100KMore than $100K

When can we get started?Please include any must-hit dates in your message.

Very quicklySoonNo rush

How can we help?

Let’s not make this creepy. We’ll email you just once and not again unless you explicitly ask us to.

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📌 Eryn B (Toronto)
🏢 The Well
📍 Toronto