Drive performance marketing initiatives with a leading iGaming firm. As a Senior Performance Marketing Manager, oversee strategic advertising efforts to maximize customer acquisition.

This role involves managing multi-million-dollar budgets across various platforms like Meta and Google Ads. You will optimize campaigns, improve return on ad spend (ROAS), and oversee advanced tracking processes. Collaborating with creative teams and executive stakeholders is essential for ensuring effective campaign strategies and measurable results.

Key Responsibilities:
Own acquisition performance against ROAS and CPR targets
Plan and optimize campaigns across multiple platforms
Manage significant advertising budgets strategically




Develop structured A/B testing programs for campaigns
Partner with creative teams to ensure compliance

Requirements:
At least five years in performance marketing
Proven experience managing large Meta campaigns
Robust analytical skills for data interpretation
Expertise in funnel performance and conversion optimization
Hands-on experience with server-side tracking

Lead the charge in acquisition performance and explore current marketing strategies in the energetic iGaming industry.
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📌 Senior Marketing Manager In Igaming Vaughan
🏢 Pentasia
📍 Vaughan