Drive demand generation strategies as a Performance Marketing Lead at Martell Group in Kelowna. This in-office role focuses on scaling acquisition channels and maximizing revenue with hands-on execution.

Martell Group is seeking a senior performance marketer to own demand generation initiatives across Martell Media and Pink Skirt Project. You will execute end-to-end strategies for paid acquisition, analyze metrics, and build effective funnels. Your work will enhance lead quality and conversion rates while ensuring campaigns align with revenue goals.

Key Responsibilities:
• Scale paid acquisition across Meta, Google, and LinkedIn
• Plan and optimize campaigns with budget ownership
• Track and improve core performance metrics




• Design full funnels from click to conversion
• Collaborate with sales for messaging and feedback

Requirements:
• Experience in paid campaigns and funnel optimization
• Solid analytics skills with knowledge of key metrics
• Proven success in converting leads into revenue
• Ability to build systems while executing personally
• Player-coach approach to marketing strategies

Shape the future of performance marketing at Martell Group by maximizing demand generation and driving revenue growth.
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📌 Performance Marketing Lead at Martell Group (British Columbia)
🏢 Martell Media
📍 British Columbia