Public Relations

20 years of building some of the most compelling brands on the planet have made me an expert on solving communications problems - big and small. My secret? Start with research insights, construct the strategy, and follow through with measurable, consistent execution.

I’ve discovered that there is no “one size fits all” marketing solution, so I count on the fact that I have done it all for both B2B and B2C including: brand plan development and measurement, brand management and communications, traditional and digital media, public relations and engagement, crisis communications, corporate social responsibility, sponsorships, thought leadership and case studies, events, lead generation, and internal employee communications - just to name a few. And I can write!

The Best Fit

Small to medium sized organizations with the need for branding and positioning, strategic marketing plans, creative brief development and internal brand alignment.

Awards & Accomplishments The Social Donation Project was awarded ADCC Directions 2014 - Merit - Best Use of Existing Social Platform, my work has been featured or published on Ads of the World, Adbuzz, Applied Arts, Ads Addict, Coloribus, and the Institute Without Boundaries.

Working with Tricia

I’m located in Toronto, Ontario. I’m available for

- Projects

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Specialties

Branding &





• Marketing Strategy Ad Campaigns B2B Engagement B2C Engagement Brand Guidelines Brand Management Brand Messaging Campaign Development Direct Mail Direct Marketing Marketing Audit Marketing Communications Marketing Sales Execution Marketing Strategy PR Campaigns TV Spots Radio Campaigns Market Research Consumer Insights Qualitative Research Project Management Creative Project Manager Marketing/Advertising Project Manager Writing &
- Editing Design Creatives Marketing Design Public Relations, Stakeholder Relations &
- Communications Communications Development Community Relations Corporate Communications Crisis Communications Employee Engagement Internal Communications Key Messaging PR/ Communications Writing Press Release Stakeholder Relations Social Media &
- Community Engagement Content Calendars Content Production Social Content Strategy

Client Resume

I’ve helped build brands for General Mills (Cheerios, Hamburger Helper), Clorox (Pine-Sol), Maple Leaf Foods, Diageo (Johnny Walker, Crown Royal), Ontario Lottery and Gaming (OLG), Pepsi, Frito-Lay (Miss Vickie’s), ScotiaBank (Scene), SCJ (Scrubbing Bubbles, Ziploc), Canadian Accredited Independent Schools (CAIS), Morneau Shepell (HR Consulting), Green Shield Canada (Health Insurance), OnResearch (Consumer Research), JACE Collective (Graphic Designers) and Thirty Dash (PR Firm).

Connect with Tricia

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What's your budget?This helps us make sure we have the right cost match.

$100-$500$500- $1K$1K- 5K$5K - $10K$10K–$25K$25K–$50K$50K-$100KMore than $100K

When can we get started?Please include any must-hit dates in your message.

Very quicklySoonNo rush

How can we help?

Let’s not make this creepy. We’ll email you just once and not again unless you explicitly ask us to.

📌 Tricia R (Toronto)
🏢 The Well
📍 Toronto