Elevate customer experiences with Hootsuite as a Senior Customer Marketing Manager. Drive strategies for customer adoption, engagement, and advocacy to enhance lifecycle value.In this senior role, you will partner with multiple teams at Hootsuite to translate customer insights into compelling marketing initiatives. Your focus on creating scalable programs will ensure customers achieve maximum value while fostering long-term relationships. Reporting directly to the Chief Marketing Officer, you will spearhead the customer marketing function for Toronto or Vancouver-based operations.Key Responsibilities:
- Develop integrated strategies for customer adoption and retention
- Synthesize customer insights into targeted marketing programs




- Manage the customer marketing roadmap and lifecycle campaigns
- Collaborate with Customer Success and Product Marketing teams
- Design educational content and customer advocacy programsRequirements:
- 12+ years in B2B marketing and customer engagement
- Proven experience in customer marketing and lifecycle strategies
- Solid understanding of B2B SaaS customer journeys
- Excellent project management and communication skills
- Ability to adapt to change while driving resultsLead impactful marketing initiatives that resonate with Hootsuite's customers throughout their journey.#J-18808-Ljbffr

📌 Customer Marketing Manager At Hootsuite (Winnipeg)
🏢 Blumberg Capital
📍 Winnipeg