We are seeking a creative, organized and technically capable E-Commerce, Digital Marketing & IT Coordinator to support the online presence and day-to-day technology needs of a growing fitness equipment company.

This position is responsible for maintaining and improving the company website, managing e-commerce content, creating and scheduling social media content, supporting digital marketing initiatives and providing general internal IT assistance.

The successful candidate will be comfortable balancing creative marketing responsibilities with hands-on technical tasks. This is an ideal opportunity for someone who enjoys working independently, managing multiple priorities and contributing ideas that improve customer engagement, online sales and internal efficiency.

Key Responsibilities

Website and E-Commerce Management

- Maintain and update the company website, including product descriptions, pricing, images, specifications and promotional content.
- Add, remove and update products within the e-commerce platform.
- Ensure website information is accurate, current and presented professionally.
- Monitor website functionality and identify broken links, errors or technical issues.
- Coordinate website improvements with external developers or service providers when required.
- Support online ordering, payment processing and customer account functions.
- Assist with inventory updates and ensure online product availability is accurate.
- Monitor website traffic, customer activity and online sales performance.
- Recommend improvements to the website’s layout, navigation and customer experience.
- Support search engine optimization initiatives to improve online visibility.

Digital Marketing

- Assist in developing and implementing digital marketing strategies.
- Create promotional campaigns for fitness equipment, products, services and seasonal sales.
- Prepare email marketing campaigns, newsletters and customer communications.
- Coordinate digital advertising through platforms such as Google, Facebook and Instagram.
- Monitor campaign performance and prepare reports on engagement, traffic, leads and conversions.
- Maintain consistent branding and messaging across all digital platforms.
- Research market trends, competitors and customer interests.
- Support product launches, promotions, trade shows and other marketing initiatives.

Social Media Management

- Create, schedule and publish content across company social media platforms.
- Develop engaging posts featuring products, promotions, customer education and fitness-related content.
- Take or coordinate product photographs and videos for digital use.




- Respond to online comments, messages and customer inquiries in a professional and timely manner.
- Monitor social media engagement and recommend strategies to increase followers and interaction.
- Maintain a social media content calendar.
- Ensure all content aligns with the company’s brand and professional standards.
- Track social media performance and prepare regular reports.

Information Technology Support

- Provide basic technical support to employees for computers, printers, phones, email and software.
- Set up computers, user accounts, email access and other equipment for new employees.
- Troubleshoot routine hardware, software and connectivity concerns.
- Coordinate more complex technical issues with external IT providers.
- Maintain an inventory of computers, devices, software licences and related equipment.
- Assist with software installations, updates and system maintenance.
- Support data backup, cybersecurity and password-management practices.
- Help maintain shared drives, cloud-based systems and digital files.
- Provide basic training and guidance to employees on company technology.
- Assist with point-of-sale, customer relationship management and inventory systems where applicable.

Administrative and General Duties

- Maintain organized records relating to website updates, campaigns, equipment and IT support.
- Coordinate with sales, warehouse, customer service and management teams.
- Assist with product documentation, brochures, price lists and promotional materials.
- Support other marketing, technology and administrative projects as assigned.
- Protect confidential company, customer and employee information.
- Follow all company policies, procedures and health and safety requirements.

Qualifications

- Diploma or degree in marketing, digital media, e-commerce, information technology, business or a related field.
- Previous experience maintaining a business or e-commerce website.
- Experience managing business social media accounts.
- Experience with digital marketing, content creation or online advertising.
- Working knowledge of website platforms such as Shopify, WordPress, WooCommerce or a similar system.




- Basic understanding of search engine optimization and website analytics.
- Strong computer skills, including Microsoft Office or Microsoft 365.
- Ability to provide basic IT support and troubleshoot routine technical issues.
- Experience with graphic design, email marketing or photo and video editing is considered an asset.
- Experience with Google Analytics, Google Ads, Meta Business Suite or similar tools is considered an asset.
- Previous experience in the fitness, retail or equipment industry is considered an asset.

Required Skills and Abilities

- Strong written and verbal communication skills.
- Creative approach to content development and digital marketing.
- Excellent attention to detail and accuracy.
- Solid organizational and time-management skills.
- Ability to manage several projects and deadlines at the same time.
- Comfortable working independently with limited supervision.
- Strong problem-solving and troubleshooting abilities.
- Ability to learn current software and technology quickly.
- Professional approach to customer and employee communication.
- Ability to handle confidential and sensitive information appropriately.

Working Conditions

- Primarily office-based, with regular computer and technology use.
- Some time may be spent in showroom, warehouse or product-display areas.
- Occasional lifting or movement of computer equipment, marketing materials or product samples may be required.
- Occasional evening or weekend availability may be required for promotions, events, system updates or urgent technical matters.

What We Offer

- Competitive salary based on experience.
- Full-time, stable employment.
- Opportunity to contribute to the growth of the company’s digital and e-commerce presence.
- A varied position combining marketing, technology and creative responsibilities.

Shifts: Days, Mondays to Fridays

Salary: $55,000–$65,000/year, based on experience. Open to some negotiation.

Please let us know of any accommodations required in preparation of your interview as per the Accessibility for Ontarians with Disabilities Act. Employment Professionals Canada is an equal opportunity employer.

Pay: $55,000.00-$65,000.00 per year

Education:

- DCS / DEC (required)

Experience:

- maintaining a business or e-commerce website: 1 year (required)
- digital marketing, content creation or online advertising: 1 year (required)
- working knowledge of website platforms : 1 year (required)
- managing business social media accounts: 1 year (required)
- graphic design, email marketing or photo and video editing: 1 year (preferred)

Work Location: In person

📌 E-Commerce, Digital Marketing & IT Coordinator (Canada)
🏢 Employment Professionals Canada
📍 Canada