Become a key player in launching an innovative menswear brand as the Founding Marketing Lead. Collaborate with leaders to strategize and execute impactful marketing initiatives for a direct-to-consumer experience.

This pivotal role will shape the marketing direction of our new brand, set to launch in Spring 2027. You will leverage your extensive marketing expertise to build comprehensive go-to-market strategies, manage campaigns, and coordinate cross-functional teams. Your contributions will significantly impact brand growth and customer engagement.

Key Responsibilities:



• Execute the go-to-market plan with detailed launch strategies • Coordinate integrated marketing across paid media and owned channels • Maintain the marketing calendar for all campaigns and launches • Identify risks and dependencies affecting marketing execution • Manage the creation and delivery of high-quality marketing assets

Requirements: • 5+ years in marketing within retail or consumer brands • Proven experience in executing integrated marketing campaigns • Robust project management skills with complex stakeholder coordination • Ability to analyze performance metrics for continuous improvement • Comfortable navigating early-stage, entrepreneurial environments

Craft exceptional marketing campaigns and drive growth for our groundbreaking menswear brand, starting from the ground up.

📌 Founding Marketing Leader for Menswear Brand (Mississauga)
🏢 American Tall
📍 Mississauga