09 Aug
|
Go Lime
|
Toronto
Join Go Lime as a Marketing Operations and Analytics Lead, driving data-focused marketing strategies from Ontario. Own the attribution stack while elevating analytical capabilities company-wide.
Go Lime, a Basalt-backed HVAC subscription service, seeks a Marketing Operations and Analytics Lead. This key role requires expertise in marketing analytics, tracking technologies, and data integration across acquisitions. You will take the reins from the VP of Marketing to enhance reporting and operational efficiency while enabling the organization to rely on analytical insights for decision-making.
Key Responsibilities:
• Manage the full marketing attribution stack and reporting • Execute weekly and monthly performance assessments • Oversee marketing data integration through acquisitions • Ensure tagging and tracking quality across the marketing stack • Select and integrate marketing technologies as the company grows
Requirements: • 5+ years in marketing analytics or marketing operations • Proficient with Triple Whale, Elevar, GA4, and Klaviyo • Experience in server-side tracking methodologies • SQL expertise and familiarity with BI tools • Understanding of CAC payback and attribution metrics
Drive analytical excellence and lead marketing operations at Go Lime, impacting data-driven decisions across the business.
📌 Marketing Analytics Lead at Go Lime (Toronto)
🏢 Go Lime
📍 Toronto