Brand Writer

During my years as a writer and creative director with DDB, and through the past 26 years as a self-employed creative director, brand strategist and copywriter, I’ve written brand stories, generated names for products and services, written taglines and UVPs, websites, social media promotions and have created both traditional and digital marketing campaigns for major national and international brands.

I've written rave cards for young, at-risk IV drug users, written tobacco packaging warnings for cigarette smokers, and I’ve written videos for high school kids to help them learn about HIV/AIDS.

I've written pet food campaigns for cat owners and dog owners and brand stories for people who just love their pets.

I've written a website for an NGO in NYC, and recently gave an aviation security consultancy a recent voice for the times.

I’ve been to the Hibernia oil fields and wrote a film to help market an offshore rig, written for a public utility and I’ve written on behalf of environmental organizations.

I’ve written 400 page websites, and snappy single word headlines, and songs that puppets sang and children remembered 20 years later.

There’s no project that intimidates me, and few problems that perplex me. That’s what years and years of experience brings you. Confidence. Ease. Form. Endurance. And I love the heavy lifting.

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The Best Fit

Any client who truly wants to distinguish themselves in the market, whether they're a start-up or a long-established brand. I'll help build your brand identity and your personality, and execute that through all touchpoints.

Working with Pete





I’m located in Vancouver, BC. I’m available for

- Projects

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Specialties

Branding & Marketing Strategy Ad Campaigns Brand Development Brand Guidelines Brand Messaging Brand Packaging Brand Positioning Brand Voicing Campaign Development Marketing Communications Traditional Print Campaigns TV Spots Radio Campaigns Writing & Editing Advertising Copywriting Campaign Concept Development Content Creation Writing Copywriter Creative Concept Development Creative Director Creative Writer Long Form Copy Writer Script Writing (TV/ Radio) Storytelling Web Content Web Copy Copywriter Writer

Client Resume

TransUnion/iovation, Modern Health, Lam Lha Security (Paris), Strategies 360 (Seattle), Beedie School of Business at Simon Fraser University, Petcurean Pet Nutrition, First Nations Health Directors Association, sgsco, BC Hydro, Canadian Tourism Commission, Destination Vancouve,r Vancity Credit Union, Adoptive Families Association of British Columbia, Plastic Bank, Surrey Hospitals Foundation, Association for Energy Affordability (NYC), Health Canada, Industry Canada, 7Eleven, McDonald’s Restaurants, The Pacific Salmon Foundation, Full Punch, Will Creative, 123West, Veggemo, Lamb Weston, etc. etc. & more.

Connect with Pete

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What's your budget?This helps us make sure we have the right cost match.

$100-$500$500- $1K$1K- 5K$5K - $10K$10K–$25K$25K–$50K$50K-$100KMore than $100K

When can we get started?Please include any must-hit dates in your message.

Very quicklySoonNo rush

How can we help?

Let’s not make this creepy. We’ll email you just once and not again unless you explicitly ask us to.

📌 Pete P (Vancouver)
🏢 The Well
📍 Vancouver